How Big is ALPHABET INC? (They OWN Google, Nest, DeepMind, Calico) - YouTube

It�s been a year since Google underwent a major corporate restructuring into the entity

known as Alphabet.

Google became a wholly owned subsidiary, as did other Google services, projects and

teams which were re-created as separate companies under the Alphabet umbrella.

The goal of the change, they said, was to allow those in charge more freedom to seek

new projects and make acquisitions outside of Google�s

mission �to organise the world�s information and make

it universally accessible and useful.�

What makes a prospective Alphabet company attractive to these experienced acquirers?

I think innovation and profitability are two of the

factors that clearly unite the companies under the

umbrella so far.

The largest component of Alphabet is Google, which includes YouTube, Google Search, Google

Apps and a fistful of others.

Nest, acquired by Google in 2014, develops smart home devices including

thermostats, smoke alarms and security cameras.

Access & Energy aims to bring low cost Internet to the two-thirds of the world which still

has no Internet access, thereby expanding its market?�?and

earnings!

Health and disease prevention oriented verily uses technology to prevent,

detect and manage disease.

Google Ventures and Google Capital are finance-based companies, and the Google Self-Driving Car

Project, which is supposed to become a company in 2016, is self explanatory.

The final company under Alphabet is the most secretive and possibly the most interesting

of them all: Google X is a secret lab under the direction

of scientist Astro Teller that works on �moonshots� and outlandish projects.

How outlandish, you ask?

Media reports credit this innovation lab as working on everything from space

elevators and teleportation to hoverboards and driverless cars.

How about drone deliveries via Project Wing?

There�s also Project Loon, an improbable scenario using high altitude balloons to create

an aerial wireless network for vast unserviced areas

of the globe.

the new structure refocused attention on Google�s non-advertising businesses, including Calico

(healthcare), Google X (self-driving cars , robots, etc.), and Nest (smart home), all

of which now effectively operate as their own divisions.

Alphabet made more than 7 robotics acquisitions in 2013 as the company continues to make serious

forays into the space including a recently filed patents for controlling large groups

of robots and creating downloadable personalities.

The robotics companies that were acquired develop machines

for a wide set of use cases.

Boston Dynamics has developed a robotic cheetah, Industrial Perception�s

robots are designed to locate objects and move them in warehouse environments, and Bot

& Dolly develops robots to assist in filmmaking.

Alphabet has bought more than 15 companies involved with powering commerce

and small businesses.

Many acquisitions helped build �Google Shopping�, which is the company�s

foray into ecommerce, and �Google Express�, a gigantic

logistics endeavor for product delivery.

Google also bought Rangespan and Channel Intelligence, both designed to use data to help businesses

sell their goods online.

In the past, the company has also purchased

daily deals sites (DailyDeal, The Dealmap), targeted coupons (Incentive Targeting, Zave

Networks), and loyalty programs (Punchd).

Alphabet has become directly involved in cell and internet services through projects like

Project Fi, Google Fiber, and Project Loon.

Google also bought satellite company Skybox Imaging and

high-altitude drone company Titan Aerospace.

Both are acquisitions that could have possible ramifications for providing connectivity to

developing countries, without the need for expensive

and logistically complex submarine or terrestrial infrastructure.