What You Should Know About a Property Management Career | Ft. Matt Williams - YouTube

Channel: CA Realty Training

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Robert Rico: Hello everybody, thank you again for coming to this week's video blog we have
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a special guest today.
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Today we are going to talk about something completely different.
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Again, my name is Robert Rico, California Realty Training.
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Today, I have Matt Williams here.
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Matt Williams: Hello.
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Robert Rico: Excellent property manager.
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We're going to ask him a few questions regarding property management.
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We've discussed different things with these blogs before.
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We've talked about residential sale.
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We've talked about investment.
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But, we have yet to hit on the topic, property management and that one we do want to get
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across to you, to make sure you understand how this works.
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Course, we've got the man here himself to give us some great tips and how this works.
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And maybe, Matt can give you some tips to help you out with your career, if you're interested
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in getting into a property management.
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Alright Matt, so let's ask you a couple questions.
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When did you get involved with property management in general?
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Matt Williams: I started doing property management over seven years ago.
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Robert Rico: Got it.
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Now, why did you get involved in property management?
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I just mentioned to the audience out here.
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There's real estate residential sales.
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There's investment sales, all kinds of stuff.
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And, you got involved in property management.
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What's the deal?
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Matt Williams: So, I've done commercial mortgage banking.
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So, three million and up commercial mortgages.
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Robert Rico: Wow.
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Matt Williams: In office buildings, shopping centers.
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I've done brokerage.
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Sold multi-family properties.
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Robert Rico: As far as sales, right?
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Matt Williams: As far as sales.
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So there was mortgage banking.
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So, that would be finance.
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Robert Rico: Got it.
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Matt Williams: Then I did apartment brokage.
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Then, I did a little development with some skilled nursing.
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And, the thing was mortgage banking and brokerage are all pop businesses.
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You have to have your cash flow in line ... Robert Rico: What does that mean, pop businesses?
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Matt Williams: You pop businesses.
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Basically, it's a pipeline business that you make a pop every time there's not residual
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cash flow.
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Robert Rico: Okay.
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Matt Williams: So, property management, I know how much I'm making every month.
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Robert Rico: Got it.
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Matt Williams: And, I know exactly how to budget for my overhead.
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I don't have to close three, four, five deals just to get that done.
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Instead, I know I've got so many buildings.
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This is how much I'm coming in and I can manage it.
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So, the trade off is with brokerage or commercial mortgage banking or finance.
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Is that, you don't know how many deals you're gonna get in a year.
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Robert Rico: Got it.
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Matt Williams: Whereas, with this.
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You make a lot less.
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You don't get the big pops.
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But, you know how much you're making.
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But, it's a constant, constant ... Robert Rico: Oh, I get it.
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So, pop meaning closing a deal and you don't know when you're gonna pop.
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Matt Williams: That's right.
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Robert Rico: Got it.
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Matt Williams: It's a pipeline business.
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Robert Rico: In your field and I guess, what you're saying is.
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It's consistent.
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Matt Williams: It's consistent cash flow.
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But, it's a lot of work.
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Robert Rico: Got it.
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Now, explain to us what kind of work is involved.
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Now that you mentioned that, what kind of work you talking?
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Matt Williams: Okay.
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So, just to give you an idea.
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You've got owners who have expectations of how they want their properties to be run.
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You have tenants that have an expectation of what their living environment can be.
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You've got government agencies that have their own expectations and requirements.
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And, you've gotta find a way to work all three.
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On top of that, you've gotta work with vendors.
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So, you might have an issue, an owner may have an issue or, a tenant may have an issue.
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Sometimes we have to work with both the owner, the tenant and the vendor.
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And we have to constantly be problem solving.
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Now, the thing about property management is, when was the last time you called your property
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manager and told them they did a good job?
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Robert Rico: Yeah, right.
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Hardly ever.
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Matt Williams: That doesn't happen.
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Robert Rico: It doesn't happen.
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Matt Williams: So, the only time you get calls is when something goes wrong.
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Robert Rico: So, you hate that phone when it rings, I take it.
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Matt Williams: I don't hate it, cause I love my job.
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Robert Rico: But I mean as far as, you know what's coming.
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Matt Williams: I know what's coming.
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I know that it's either, there's going to be an issue and because, it's someone's home
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they're gonna be ... They can be upset.
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They can be excited.
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Most people are fair and reasonable and can work through a problem.
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Some people have unrealistic expectations.
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Some people are very, very flexible to work with.
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Our goal is to manage that process.
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Robert Rico: Now you said, our goal.
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I take it you don't do this yourself then?
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Matt Williams: Oh no, no.
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We've got quite a few people working with us.
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Robert Rico: So, you have a nice team?
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Matt Williams: Oh, we've got a great team.
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We've got bookkeepers, we've got field supervisors.
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Robert Rico: Oh, this is actually, not just a team of two to three people like a real
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estate team.
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This is an office?
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Matt Williams: This is an office.
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We manage quite a few buildings.
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And, I couldn't count everybody that works with us on both my hands.
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Robert Rico: Wow.
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Matt Williams: Yeah.
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Robert Rico: Excellent.
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Hey man, I wanted to ask you something else.
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How important is it to have a property manager?
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Now, some people ... I, myself.
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I owned a few investment properties before.
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Why am I going to pay property manager?
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I could collect rent myself and, I know how to fix a thing or two.
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And it kind of, backfired on me.
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Why is it important to have a property manager?
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Matt Williams: So, the first deal for anybody's fun.
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You buy your first house.
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You get your first renter.
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You call your first maintenance company.
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You solve your first problem.
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You think you're flying high, right?
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Robert Rico: I remember those days.
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Yeah, yeah.
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Matt Williams: Everybody loves it cause when it's a hobby and it's something new and the
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glitter and gold is all cool, you love it.
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There's an old country song, not everything that glitters is gold, right?
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So, the truth is that, it's more than just collecting the rents and paying the bills.
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A lot of it is, property managements actually, people management.
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So, a lot of times ... Robert Rico: People management, I like that.
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Okay.
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So, you're not really ... I mean, you are managing properties.
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But, you're managing people.
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I dig that.
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Okay.
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Matt Williams: Yeah.
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If it was just processes and procedures and it was as easy as tech.
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You send an email, you send a text and boom everything ... Like our modern day cell phones.
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Anybody can do it.
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You just run the process right.
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But, processes are efficient.
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People aren't.
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Robert Rico: Got it.
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Matt Williams: So our job is to really manage the people elements.
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So, how do we deal with a tenants got an issue on their property.
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How do we deal with that issue in a way that allows the tenant to be happy.
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They still may be frustrated because they aren't gonna be happy no matter what you do
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but, that's okay.
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We understand that too.
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But, we want to do it in a professional manner or, we're doing it in a way that's responsive
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quick.
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And, manage the owner's expectations and well.
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When you said, "Boy, that blew up fast."
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Well, I'm sure you can tell a story and I don't want to misrepresent any of those stories
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for this blog.
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But, sometimes there are real issues that occur due to misunderstanding.
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So, a misunderstanding could be a tenant's rent sends the check to us.
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Mails the check but, the mail looses it.
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It happens.
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We call the tenant say we never got it.
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Tenant said, I sent it.
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Well, the tenant suddenly assumes we're saying their lying.
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They aren't lying.
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Robert Rico: Right.
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Matt Williams: They sent it.
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It didn't get to us.
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We're both telling the truth.
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Where's the gap?
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So, in every situation our philosophy is that there's a piece of information missing.
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So, right there we don't create a conflict we say.
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"It's not that I don't believe you.
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We just never got it."
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Robert Rico: It sounds like communication is huge here, there.
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Matt Williams: Oh, you need communication.
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Robert Rico: So, aside from the list of items that you do I'm guessing, repairs, collect
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rents, and I'm sure there's others.
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Matt Williams: Oh, collect rents.
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Monthly reports.
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Bank reconciliations.
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Dealing with the city and the county on inspections.
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Dealing with all these different issues.
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The biggest piece that moves it is, customer service.
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Robert Rico: Got it.
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Matt Williams: And without customer service, you can't run it.
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Now, the truth is nobody wants to take a call at 10PM.
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Robert Rico: That was my next question, when was the last time you got a call at one in
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the morning?
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Matt Williams: Oh, we had one the other day and I had to let the tenant ... If we have,
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if it's a clogged sink or actually, if it's a clogged toilet and it's a one bedroom apartment.
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Well, we've gotta fix it.
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But, if it's a two bedroom apartment and there's one clogged toilet.
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That can wait till the morning.
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So, sometimes it's about working through some of these issues and it's an apartment.
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It's apartment living.
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You can't change that.
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But the truth is, at the end of the day, our goal is to deal with the building professionally
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because, we do this full-time.
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Robert Rico: Got it.
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Matt Williams: And a lot of times, owners might take things personal that shouldn't
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be taken personal.
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And a lot of times, tenants just need to know that we're actually listening and we care.
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Robert Rico: You're almost in a position of being a meditator, kinda sorta.
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Matt Williams: Every day.
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Robert Rico: Really?
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Matt Williams: Every day.
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Robert Rico: That must be the most challenging part.
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Matt Williams: That's actually, the best part.
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Robert Rico: The best?
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Matt Williams: The best part.
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That's what I love about my job.
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Robert Rico: Yeah.
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And, that happens sometimes.
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Matt Williams: Yeah.
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Robert Rico: The toughest ... The most challenging is usually, the most exciting.
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Yeah.
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Matt Williams: Yeah.
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And the truth is, anybody who works with us will discover that something's are out of
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our control.
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Something's we just can't get you someone there in 20 minutes for this issue.
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We can get someone there in 24-hours but, you are going to die in 20 minutes.
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Robert Rico: Right.
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Matt Williams: But sometimes, it's just knowing we got it.
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We wanna take care of it for you.
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Robert Rico: Seven years you've been doing this, huh?
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Matt Williams: Seven years.
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Robert Rico: Sounds like you've been doing it forever.
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Awesome, awesome.
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Can you let the audience know what your name, your phone number, how they can contact you?
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If you guys have any questions for Matt, please go ahead and leave them in the comment section
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below.
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If you need anybody to rent your properties.
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If you guys are investors out there and you want some help with these kinds of, issues
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as far as, renting properties.
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Give Matt a call.
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You just heard what he said.
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He sounds fantastic.
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One more question.
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Matt Williams: Yes sir?
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Robert Rico: What advice can you give somebody whose getting their license?
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Let's assume they just go it.
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Cause I've had a few students of mine in the past, who say.
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"You know what?
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I think I want to do property management."
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And, I never understood why.
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But, now I get it.
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I see the challenges, but I also see the consistency as to you know what's coming in as far as
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pay is concerned.
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Matt Williams: Yeah.
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Robert Rico: It's consistent.
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What would be your personal recommendation Matt, as to telling somebody who says.
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"You know what?
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I think I wanna select property management for my career."
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Matt Williams: My advice is, do brokerage.
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Make the money and buy your own buildings and manage for yourself.
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Robert Rico: Now, real quick.
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Do brokerage.
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What do you mean, do brokerage?
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Matt Williams: I would say, get your pop income.
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Get those big paychecks.
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Robert Rico: Got it.
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So, do residential sales?
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Matt Williams: Do residential sales.
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Robert Rico: Got it.
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Matt Williams: Multi-family sales.
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I mean, they're licensed they can sell office buildings, shopping centers, industrial centers.
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They can sell apartments and, they can sell homes.
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Robert Rico: Right.
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Matt Williams: They can even sell hotels.
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Robert Rico: Got it.
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Matt Williams: They aren't limited to residential.
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With their license they can finance.
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You don't have to do just residential.
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Robert Rico: Let's talk about the typical ...
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Matt Williams: Got it.
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Robert Rico: They're just coming in.
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Probably the residential sales.
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Matt Williams: Got it.
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Yeah.
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Robert Rico: So, you're saying go out and pop, which means close a couple of deals.
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Matt Williams: Yup.
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Robert Rico: And then what?
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Matt Williams: And then, manage for yourself.
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Bring in the buildings.
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You have more control, you have more say.
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A majority of my business is working with the owners.
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And so, it takes a lot of long nights in order to make the money.
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To do it, you have to have some money saved.
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Or, you have to be willing to sleep with your cellphone underneath your pillow for the first
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couple years.
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So, it is a ... It takes a long time.
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It takes a real investment and time commitment and savings to actually, start and do it.
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So, I recommend you do it.
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I recommend you give it a shot.
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But, the truth is, you get a building.
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You make $200, $300 a month on a building.
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Maybe, a duplex or a single family home.
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Maybe $150.
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How many of those do you have to do before you actually making a living?
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Robert Rico: How many properties do you currently manage?
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Matt Williams: We manage over 90 plus.
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Robert Rico: Wow.
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Matt Williams: Yeah.
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So, it takes time to get there.
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So, my advice is you can do it.
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But, if you're gonna do it, it's going to take three years.
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Robert Rico: One more question, then I'll let you go.
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Three characteristics that somebody must have to be a property manager.
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Just three characteristics.
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Matt Williams: You gotta have the patience of Job.
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Robert Rico: Patience.
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Matt Williams: Not just any patience.
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Robert Rico: Oh.
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Matt Williams: You have to have the patience of Job.
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You have to have a positive attitude- Robert Rico: Positive attitude.
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Matt Williams: -that no matter how much people criticize you.
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You're able to still be kind, patient, and gracious.
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Robert Rico: So, it's gonna be, patience.
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Positive attitude.
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Matt Williams: And then, the final thing is a whole lot of problem solving skills.
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Robert Rico: Boom!
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The three P's.
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So, let's go again.
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Matt Williams: Patience.
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Robert Rico: Patience.
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Positive attitude.
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Matt Williams: Attitude.
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Robert Rico: Problem solving skills.
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The Three P's.
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Look at that.
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Matt Williams: That's right.
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The Three P's.
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Robert Rico: I just gifted something you can use.
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Matt Williams: Thank you, thank you, thank you.
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Robert Rico: There you go.
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Hey Matt, thanks for being here with us.
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Matt Williams: Thank you, thank you, thank you.
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Robert Rico: And again, if you have any questions for us California Realty Training, wants to
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make your career as positive and successful as possible by bringing guests like Matt who
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have been doing this for seven years now.
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Sounds like he's the best of the best.
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What's your phone number and email address?
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Matt Williams: Matt Williams.
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You can reach us at 310-987-7978.
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That's, 310-987-7978.
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You can send an email to [email protected].
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Robert Rico: Boom!
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Beautiful.
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Thanks for coming in this week to our video blog.