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How to be a SUCCESSFUL Real Estate Agent in 7 Steps | Ryan Serhant - YouTube
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a lot of people asked me how I became
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the number one real estate agent in the
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world they want to know how do I sell
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almost a hundred million dollars worth
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of homes every month sorry I
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intermittent fast and I'm hungry
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whatever so I decided to create a video
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the video you're watching to show you
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how to become a real estate agent I'm
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gonna give you the seven steps you need
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to take to become a million dollar
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broker like me hey can you improve these
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listing those listings they look great
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I'm gonna show you how I went from being
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a broke lonely real estate agent to
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being a big one with this huge team and
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five assistants who helped me every
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single day sure what's it for okay so
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step one you need to find the best real
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estate agent in your neighborhood and
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you need to work for them for free yes
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you need to be their intern and you're
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gonna do a lot of things that you don't
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like like getting coffee shredding paper
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getting their dry cleaning
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but you do this it's gonna give you the
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opportunity to realize if real estate
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brokerage is really for you with really
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low risk and if you do right by that
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real estate agents they're going to hire
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you on their team
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thanks intern hello you want to know
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where to get your real estate license
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I'm glad you asked next step is getting
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your real estate license all kidding
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aside getting your real estate license
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is really really serious and the way you
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do it depends on where you live so go to
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Google or ask your mentor who you just
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intern for where they got their real
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estate license it's easy see I can type
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it in now to get your real estate
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license in Texas pretty simple scroll
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down okay step one must be at least 18
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register for and complete a hundred
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hours of required education either the
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team leader who you're interning for or
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the internet will tell you where and how
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to get your real estate license and
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what's great is most times you can do it
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from home you can also do it in person
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which is the way I did it or you can do
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it at work or at school and what could
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be really cool is if you're doing it at
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work because you already have another
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job and you're getting your real estate
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license online sometimes the person next
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to you wants to do real estate too and
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you can ask them maybe to join up on
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your team and you can get going right
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away like bliss right here dude I'm
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getting my real estate license you want
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to get yours too oh okay so now you got
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your license now what before you can go
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out onto the street and hold up your
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hand and say hi I'm a real estate agent
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would you like to buy or sell a home
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with me you need to get your license
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sponsored by a brokerage and better yet
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you want to join a team you don't want
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to do what I did when I first started
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and work by yourself and not know what
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to do because most real estate agents
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who start and work by themselves who
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don't know what to do end up quitting
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and doing something else so that's not
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what you want to do and if you did step
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one that mentor is your easiest first
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way in to that team and the team's gonna
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have all the resources the knowledge
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they know how to basically be your
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continuing education into the business
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after you get your license and honestly
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the best part about a team is if it's
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like family and everybody does
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everything together and they all love
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each other it's super super cool what's
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up team
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[Music]
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so you're on a team now step four you
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build your sphere of influence and you
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do that in two separate ways one you do
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your warm sphere that's your mom your
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dad your foster mom your baby daddy
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everyone you knew in first grade
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everyone from Facebook from Instagram
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you reach out to them and you say hi my
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name is Bill I'm a real estate agent now
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would you like to buy or sell with me I
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promise you your first clients are gonna
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come from that warm sphere of influence
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that you're going to build your next
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fear is your cold sphere those are
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people you meet on the street people you
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meet like I did in Starbucks some of my
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first clients were pregnant women in
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Starbucks because they needed more room
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and it's easy to do here look I'll show
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you how to do it right now hey man my
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name is Ryan I in real estate would you
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like to buy or sell okay it takes time
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now you've got the ball rolling you're
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licensed you're on a team you've got
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support people are starting to know who
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you are even on the street what's next
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step 5 set up your day for success also
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known as finder keeper doer if you read
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my book or you take my course you'll
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know that I set up my entire day and I
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calendar it so that I can be successful
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and generate leads finder is putting on
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your CEO hat set time in your calendar
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every day to go out and think about how
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you're gonna build your new business as
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an entrepreneur because that's really
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what real estate agents are we are
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entrepreneurs who go out and try to find
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people to buy and sell homes next you're
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gonna set a little time for keeper
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keeper time is like the CFO keeper time
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is time you're gonna focus on
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advertising money how am I gonna go out
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there and spend money to make money cuz
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scared money don't make money
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maybe that's taking ten dollars that I
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have in my pocket and go into Starbucks
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and getting a couple lattes for people
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that could be clients maybe that's doing
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a mailer and putting stamps on postcards
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whatever it might be you have something
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to spend to make money and then lastly
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is the doer time doer time is the
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operations that's you actually putting
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the stamps on that postcard that's you
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actually running up and down the street
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showing
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apartments painting the walls of the
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little studio that you just got to rent
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for $600 a month find her keeper doer
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fkd you structure your day for success
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that way and you will grow your business
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as a successful sales entrepreneur I
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guarantee it
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okay so your day is structured they're
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starting to build up your sphere of
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influence you are networking your ass
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off you're using the other agents in
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your office you're helping them may be
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running their open houses and you're
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building now you feel like a true
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salesperson now what now it steps six
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probably my biggest action item may be
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the most effective step that's the three
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EPs follow up follow through follow back
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it's how I really have built my entire
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business by structuring my day finder
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keeper doer by working with other agents
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and networking my butt off and following
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up like it's my job because it is my job
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because I'm a real estate agent that's
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what real estate agents do we follow up
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we follow through and we follow back
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so the first F is follow up that's
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making sure everybody I meet on the
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street everyone I talked to I stay on
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top of them until they die and their
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grandparents I'm kind of joking kind of
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not that's my job I'm gonna follow up
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with everybody because when they think
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real estate I want them to think right
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then you've got follow-through following
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through is the easiest thing to do but
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the one that people have the hardest
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time with it's just doing what you say
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you're going to do if you meet someone
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at an event and they say actually I am
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looking for a home cool you say I'm
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gonna send you something right now but
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said when I get home and we said you
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were listing do it it's blows my mind
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how many real estate agents out there
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say they're gonna do something and then
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they don't do it and then probably the
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most important F is following back
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anyone that you've ever met anyone
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you've ever worked with going back to
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them hey happy birthday hey congrats on
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your one-year closing anniversary the
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house across the street from you just
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sold for a record price aren't you happy
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you
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the deal you did follow up follow
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through follow back those are the three
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acts that is step six you do that on top
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of everything else you are now well on
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your way to crashing it and now a quick
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word from our sponsors this video is
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brought to you by the good people over
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at audible audible is one of the
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greatest companies in the world actually
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when I was writing my book I thought to
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myself man who reads books anymore
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literally but I knew I wanted it to be
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on ottoman so if you go to audible.com
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you can download sound like sir ham and
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you can listen to all of the chapters
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the same way you would listen to podcast
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you can listen to it on the go it's
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actually really cool and I read it
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myself but audible is an amazing amazing
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place and it's not just for audiobooks
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you can get news you can get comedy
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they've got original content it's really
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really really really cool and if you go
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to the link that's right here in the
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link in the description which is
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audible.com slash Ryan Serhant and use
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this code somewhere here on the screen
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and you text it to five hundred five
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hundred you'll get a 30-day free trial
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and you'll get one audiobook download
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for free and two audible originals crazy
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crazy make your mind right and make your
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body right to make your art right and
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you will be a better salesperson go to
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the link now type in the code we'll get
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your free trial
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step seven and I can't stress this
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enough become a people finder you are
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not a real estate agent
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you're not real estate you're not
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anything else you are someone who goes
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out and finds people all day every day
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people who want to rent people who want
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to buy people who want to sell and you
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want to find other real estate agents
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build real estate agent relationships
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next to you both in your office in other
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offices go to other people's open houses
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go to broker open houses go to
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networking events where other real
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estate like-minded people are and become
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part of the conversation
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now there's social media you can meet
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new people through hashtags on Instagram
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you can meet new people through DM on
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Twitter
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you can meet people through LinkedIn
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through Forbes there's so many ways you
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can meet new people and you should be
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using all of those platforms to build
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your personal brand and to shout it from
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the rooftops
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through social media because that's what
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I use social for both Instagram Facebook
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Twitter YouTube I'm continuously
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reminding people every single day
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actively and passively that I'm the
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greatest real estate agent in the
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history of the world and that when you
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think real estate you should use me and
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that's what it's for so do that as well
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as meeting people on the street and
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talking to your mom and your mom's new
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boyfriend become that people finder and
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they will bring you more business and a
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bonus step step eight I know the caption
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the video said that there were the seven
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steps to becoming a real estate agent
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that's true but one little bonus step
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that I want to give to you especially is
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everybody else in the professional
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workforce trains they study think about
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professional athletes they make so much
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money they spend ninety five percent of
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their time practicing and only five
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percent of their time in their life
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playing games that we watch salespeople
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for some reason don't think that way
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they spend ninety five percent of their
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time in games meaning two with Cline's
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talking to people on the phone not
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practicing not studying at all
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thinking to themselves oh I'll just get
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more experience and I'll learn more and
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then they spend maybe five percent of
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their time maybe taking a course here
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and there they don't focus enough and so
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I'm imploring to you as my last little
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bonus step I want you to focus I want
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you to train I want you to study being
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the best salesperson you can be who's
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gonna make the most money whether you're
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doing this full-time or part-time takes
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practice and it takes training and it
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takes learning from somebody who knows
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what they're doing
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so I created a course just for you
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you ready this is how you do it turn
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negatives into positives it's a really
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beautiful building to look at and it's
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not like it's another residential
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building where everyone's looking into
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your apartment do a fireplace in your
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current apartment
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hey don't would you like one why not
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there it is I'm literally gonna walk you
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through how I've done everything my
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entire career and how I do it today and
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that's what this course is about I want
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to show you exactly how I did that
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[Music]
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it comes out tomorrow Thursday August
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15th I've been working on it my entire
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life it's everything I've ever learned
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about real estate ever how I do
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everything the course is right here it's
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through my website Ryan Serhant comm
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slash course you can sign up now
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or you can go there after August 15th
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it's super easy and I promise you it is
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going to help you sell more make more
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and live a much better lifestyle that's
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how you become a real estate agent
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that's how you become a million dollar
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broker I will see you on the other side
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of success ready
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[Music]
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thanks for watching the vlog now go sign
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up for my real estate course it is the
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only real estate agent sales course you
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will ever need and if you don't do real
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estate you just do sales or you just are
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a human being you should sign up for a
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two because it is going to make you a
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better business person go to Ryan
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Serhant comm slash course or click the
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link right here in the description it is
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going to change your life I'm gonna help
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you sell more real estate I'm gonna help
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you sell more stuff I'm gonna help you
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make more money I'm gonna make your life
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better
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okay Ryan Serhant comm slash course go
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there right now why are you still
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watching this go there now open a new
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tab plus hit the plus sign do that go
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there right Lincoln bio why are you
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still watching me talk I don't
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understand time is money
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