Why Lyft Is Losing Money - YouTube

Channel: CNBC

[0]
Lyft just went public. At
[2]
IPO, it was valued above $20 billion.
[5]
It's the first ride-hailing business to hit the market, beating next
[8]
month's expected IPO of bigger rival Uber.
[11]
They're also sort of known as the underdog and they're probably the lesser
[14]
known of the two major ride-hailing companies.
[16]
So for them to get out there first, as far as the name brand recognition
[21]
angle, I think that's pretty big for them.
[24]
But Lyft has yet to turn a profit.
[26]
In fact, it's far from it.
[27]
So they lost almost a billion dollars last year.
[31]
Its IPO papers filed earlier this month made it crystal clear the
[35]
ride-sharing company is deeply in the red.
[38]
Lyft had a net loss of $911 million in 2018, but its promise to investors:
[44]
20 percent margins. Eventually.
[47]
Lyft told investors that we talked to that they would eventually get to 20
[51]
percent EBITDA margins.
[52]
They did not say when, which is concerning for some of them.
[56]
I talked to one investor that called it loosey-goosey.
[59]
But not all investors are scared away by Lyft's red ink.
[62]
It's no secret that Lyft is losing money.
[64]
It's almost a billion dollars a year.
[66]
But there's still this sense of excitement around the IPO.
[69]
A lot of tech investors look at Amazon as an example.
[72]
And we know that Amazon was losing money for the first four or five years
[76]
that it was public.
[77]
So there's a lot of optimists out there looking to buy Lyft, regardless of
[81]
if it's losing money on day one.
[84]
I think this is the best time to come out.
[86]
They're doing a great job.
[87]
The major market, the macro market, is good.
[89]
IPO sentiment is good.
[91]
I think Lyft is exactly the kind of stock that can work in a slower growth
[94]
environment.
[95]
Lyft has grown cautiously but quickly since it launched in 2012.
[99]
Founders Logan Green and John Zimmer first created Lyft as an offshoot of
[102]
Zim Ride, a longer distance ride sharing app the duo created in 2007.
[107]
Now Lyft operates in 300 markets in the U.S.
[110]
and Canada.
[111]
At Lyft's founding in 2012, taxis accounted for 99 percent of ride-share
[116]
trips in the U.S.
[117]
With the rise of Lyft and Uber, which was founded in 2009, taxis now
[121]
represent just 13 percent.
[124]
Lyft says its number of quarterly active riders tripled in the last two
[128]
years. In 2018, it had a total of 30.7
[131]
million riders and 1.9
[133]
million drivers.
[134]
Those drivers are paid an undisclosed percentage of total gross booking
[138]
value. According to Lyft, this means its drivers have earned $10 billion
[142]
and given more than one billion rides since it launched.
[146]
But some drivers say they aren't paid enough.
[147]
Lyft, Lyft, you're no good. Treat your drivers like you should.
[152]
It's expensive to navigate the regulatory environment in each city and to
[156]
insure the business. Insurance
[157]
costs Lyft up to a dollar per ride or 30 percent of each ride's revenue.
[162]
The more money that they make and the more people they get on their
[165]
platform, the more money they lose.
[168]
They have to spend money to market in different cities, to get drivers, to
[172]
get customers and maybe take customers away from Uber.
[175]
Despite losing money, it's making strides to catch up with Uber.
[178]
Lyft says it now holds 39 percent of the U.S.
[181]
ride-share market, up from 22 percent two years earlier.
[184]
Uber holds almost all the remaining ride-share market
[187]
Investors are viewing this as a duopoly.
[189]
So you've got Coke and Pepsi. You've
[190]
got AT&T, Verizon.
[192]
So if one does well, it's likely that the other will do well.
[195]
So it's not necessarily Uber versus left.
[198]
You might benefit from both.
[200]
There were investors that were looking into buying both.
[203]
Uber is expected to go public in April.
[205]
Valued as high as $120 billion dollars.
[208]
But Uber's growth to number one has been riddled with controversy.
[212]
In 2017, after a particularly bad year of scandals, Uber founder Travis
[217]
Kalanick stepped down.
[219]
Kalanick is out entirely, at least as CEO of Uber, reportedly under
[222]
pressure from some of the start-up's largest shareholders.
[226]
Meanwhile, Lyft gained a reputation for being the friendlier of the two.
[230]
When we started our company, there wasn't a regulatory infrastructure for
[233]
for Lyft.
[234]
We were picking up people in personal vehicles.
[236]
But we created a criminal background check, a driving record check, a
[239]
million dollar insurance policy because it was the right thing to do.
[242]
The fact that it is founder led and it's led by these founders who are, you
[246]
know, very focused on corporate responsibility and sort of socially
[249]
conscious values, I think is a big reason why the brand has taken off
[252]
recently and led to the share gain.
[253]
And they've also been benefited a little bit from disruption at one of
[257]
their competitors over the last couple of years as well.
[259]
And they've kind of capitalized on that.
[261]
There's even a clause in its IPO papers meant to preserve that friendly
[265]
reputation. Lyft has committed to spending the greater of 1 percent of
[269]
profits or $50 million annually on social impact efforts.
[273]
Analysts say Lyft's image as the smaller, friendlier cousin is
[277]
appealing, despite its lack of profits.
[280]
One of the things we like about Lyft being a little smaller than Uber is
[283]
the fact that they are more focused. They're
[285]
not trying to fight multiple battles in multiple countries and multiple
[288]
different kind of end markets.
[290]
Uber has aggressively pursued international markets, offering rides in more
[294]
than 65 countries.
[296]
Meanwhile, Lyft focused on getting to 95 percent of the U.S.
[299]
and just added its first international locations in Canada last year.
[303]
Uber has also put a lot of focus on diversifying: Uber Eats,
[307]
bike-sharing, scooters, Uber Freight, air taxis and its own autonomous
[312]
driving tech.
[313]
Although slower to diversify, Lyft is also investing in other modes of
[316]
transit. Last year, it bought Motivate, a bike sharing company that has 80
[320]
percent of the U.S.
[321]
market. It also has scooters in 13 cities, recently added nearby transit
[326]
information to its app and is using self-driving cars. Lyft
[330]
has facilitated more than 35,000 rides in autonomous vehicles so
[333]
far through a partnership with Aptiv.
[336]
33,000 people die every year in car accidents.
[340]
And so for us, we're not going to bring any product to market until it's
[344]
safe and ready to be deployed.
[346]
But there is an important reason behind all this.
[350]
Not only just having autonomous rides, having more affordable rides, and
[354]
getting our cities off of this car ownership addiction.
[357]
Growing in these directions has meant a lot of spending.
[360]
Still, a recent SIG report estimates Lyft will become profitable, but it
[365]
may take seven years.
[366]
Near term, we're seeing signs that there is leverage in Lyft's model,
[369]
particularly when it comes to incentives for drivers and riders, also on
[372]
just sort of traditional sales and marketing.
[374]
And then long term, there's the potential for autonomous vehicles and
[376]
autonomous technology to basically reduce the amount times that Lyft has
[382]
to pay a driver. And
[382]
that could be a big, big lever for profitability.
[384]
Lyft leads a big wave of Silicon Valley companies rumored to be going
[388]
public in 2019.
[390]
So will it be a smart investment?
[392]
You need to be careful with these fresh-faced IPOs.
[394]
Short term I'm betting this one turns out to be a real good trade.
[397]
As a longer-term investment, call me skeptical.
[402]
The idea of them getting to 20 percent margins: is it this year?
[405]
Is it in 10 years?
[407]
Nobody really knows.
[408]
Lyft also hasn't spelled out a clear plan of how they'll get there.