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CleanGuru - How to Start a Cleaning Business the RIGHT Way - YouTube
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hi this is dan again from cleanguru so
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how can you start a cleaning business
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the right way
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well if starting a cleaning business
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tells the whole world that you have a
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dream starting a cleaning business the
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right way tells the business world that
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you have a plan a plan means you intend
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not only to be in business but that you
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intend to be successful you may have
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already taken steps to get bonded and
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insured you may have already designed
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your logo and printed up your business
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cards you may have even decided which
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type of green products you're going to
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use when you clean you may feel you're
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all set ready to go but feeling ready to
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go and being ready to succeed are two
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very different things being ready to
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succeed in the cleaning business has
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less to do with logos business cards
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insurance and cleaning chemicals and
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more to do with having an effective plan
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for finding landing and keeping
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profitable cleaning jobs I know you may
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be thinking yeah that's easier said than
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done sure it is but all really important
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things are so what can you do what do
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you need to look at what do you need to
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plan for well while there's no guarantee
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of success in any business venture you
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can greatly improve your chances of
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being successful in your cleaning
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business by looking at and making plans
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for some of the most important parts of
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owning and operating a cleaning business
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finding landing and keeping profitable
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cleaning jobs in a nutshell your success
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will depend to a great degree on your
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ability to find land and keep profitable
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cleaning jobs so let's take a look at
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each one of these critical parts let's
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start with finding
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while it's tempting to think all
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prospects are the same they're not some
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accounts are hard to clean and hard to
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keep clean some customers are hard to
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get happy and even harder to keep happy
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some accounts are hard to get profitable
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and even harder to keep making money at
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you get the idea now on the other hand
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some accounts are easy to staff and keep
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staff low turnover some are easy to
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clean and keep looking that way and some
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customers tend to be more reasonable
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more cooperative and more loyal than
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others and some jobs are profitable
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right from the beginning and they tend
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to stay that way
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now those sound great don't they well
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that's right you probably guessed
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already one challenge is figuring out
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which is which namely finding out who
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the good ones are likely to be as well
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as who you might want to steer clear of
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that's really the trick finding out not
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only who they are but where they are and
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how to get to them you can call it
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prospecting call it target marketing
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whatever you call it at the end of the
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day it means having a good reason for
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who you decide to clean and a plan for
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how to get a list of them that fit the
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bill okay next landing after knowing who
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you want to clean and how to reach them
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comes the challenging yet exciting work
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of getting them to want to hire you
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that's right once you've found your
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prospect landing them requires a
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marketing plan that attracts them and a
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selling strategy that moves them to take
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action to make a decision to hire you
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okay and finally keeping if you want to
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start a successful cleaning business
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you'll want to develop a plan for
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keeping the jobs you'll and businesses
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who go all out in the beginning to find
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and land jobs only to turn around and
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quickly lose many of them by not
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delivering quality cleaning or proactive
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customer service they may find
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themselves simply
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chasing their own tail endlessly having
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to find new customers to replace the
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ones that keep getting away all for lack
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of a concrete plan of how to keep them
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you know logos business cards insurance
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chemicals and equipment are all well and
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good but if you want to start a
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successful cleaning business the right
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way consider this right from the start
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the more time you put into developing
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detailed plans for finding landing and
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keeping profitable cleaning jobs the
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better
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