Keeping Your Customers' Data Safe and PCI Compliance - YouTube

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what are some common mistakes that
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retailers make that can make them
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vulnerable to fraud I would say that the
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two major mistakes that retailers make
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our number one is that they're storing
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credit card numbers in a place that is
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not secure and number two is that
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they're not PCI compliant and I'll go
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through both of those to explain a
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little bit more retailers are allowed to
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store credit card numbers in general
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it's not a good idea however if you do
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store credit card numbers you really
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want to make sure that they're secured
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and you're following all the security
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guidelines set forth by MasterCard and
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Visa one of the basic requirements of
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store and credit card numbers especially
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if you have them written down on pieces
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of paper or if you haven't printed on
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receipts so you want to make sure that
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those credit card numbers are secure you
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don't want to just leave them in a box
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under the counter you want to make sure
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they're in a locked file cabinet in a
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locked office and you should really have
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some sort of security system or alarm
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system in place as well in regards to
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PCI compliance a lot of business owners
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don't know what PCI compliance is and
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are not compliant because of that PCI
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compliance is really just a set of rules
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from Visa and MasterCard about data
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security and protecting credit card
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numbers and one of the main pieces of
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PCI compliance is that once a year every
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business has to go online and fill out a
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questionnaire about data security and if
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you pass the questionnaire you become
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compliant so it's really good to work
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with a company they can walk you through
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the steps of the questionnaire and make
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sure that you understand the questions
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before you answer them another part of
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PCI compliance is that if you process
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credit cards through the internet you
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are required to have your system scanned
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four times a year and need to have four
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successful scans per year that is a
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little bit more technically involved but
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it's fairly simple and a merchant
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services company such as a merchant
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Consulting Group could easily walk you
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through the steps of making
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or that your systems get scanned and any
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vulnerabilities are taken care of so
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that you do have the four required
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successful scans per year those are two
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pieces of becoming PCI compliant and
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those are really the two most important
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pieces there are additional steps as
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well and that's why it's really
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important to work with a company that
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has your best interest in mind it wants
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you to become compliant because if you
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are not compliant if you accompany our
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business ever had a data breach they
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could potentially be fined up to five
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hundred thousand dollars by MasterCard
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or Visa if you are breached but it was
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found that you are compliant you not be
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liable to any additional fines so not
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only does being compliant protect
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yourself as a business owner and
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protects your customers but it's also
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going to prevent you from potentially
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being fine by MasterCard and Visa so
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aside from the compliance factor what
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other options are there for retailers to
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help minimize and then then or manage
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fraud yes that's a great question
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because master card a visa recently
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implemented new security requirements
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that go in effect in april 2014 and the
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basics are that the magnetic stripe is
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going to be a thing in the past and a
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newer chip technology is going to
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replace the magnetic stripe so all that
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means instead of swiping a card through
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a credit card machine now there's going
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to be a chip on the card and you insert
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the card into the credit card machine
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and then pull it back out and this is
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great technology because it's way more
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secure than the magnetic stripe and it's
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also going to help prevent businesses
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from getting charge backs as well the
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technology is very reasonably priced you
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can a business can obtain a chip card
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reader for under three hundred dollars
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and it's like I said before it's going
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to protect your business it's much more
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secure it's going to protect businesses
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from fraud and it's also going to help
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protect them
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chargebacks as well
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you