Significados de nomes de empresas que vão te surpreender! - YouTube

Johnnie Walker is one of the most popular whiskey brands in the world and

the company has had a good 201 years since it was founded in Scotland in 1820

If we were to translate the name of whiskey into Portuguese, it would be something like “João

Andante” And if you think it's a little bad, know that they

've already done it and it was bullshit!

It was in 2008, when a company from Minas Gerais launched João Andante cachaça,

which was clearly inspired by the name of Scotch whiskey, but with a Brazilian touch.

And isn't it that Johnnie Walker thought it was bad and filed a plagiarism lawsuit against

Minas Gerais cachaça ?

They lost and today they sell the cachaça under the name of O Andante only.

VIGNETTE

Speak my dear friends, how are you?

You are so good, right?

You can already see that one of the most important things for a large company is its clean name like

“ariada.”

But have you ever stopped to think that maybe some brand names that we think

are quite chic can translate more or less, or even disappointing?

Let's talk about some of them now, on NerdShow.

Vabora!

Shell Shell is one of the largest oil refiners in

the world, operating in more than 70 countries

And among them, there is Brazil, which entered the game in the 20s, when the automobile

began to become popular here. where does the name Shell come from?

Sounds like a fancy American surname, right?

John Shell, the fossil fuel milinario!

Huh?

But actually, Shell's translation is simply “Concha” in English.

Like the ones on the beach… yay!

That's because the father of the founder of Shell, who was called Marcus Samuel,

was an Englishman who made his living selling shells that he took from the Caspian Sea.

(That's a fancy name, yes) This sea is stuck together with several countries,

like Russia, Iran and Kazakhstan. and it was in this region that he found the

most different shells to be able to sell in London.

usually for collectors and more exotic decoration stores.

This shell sale company was founded in 1833.

After a few years, he realized that maybe it would be a good idea to take the boat he had

to transport the shells and use to transport oil from the Russian

region to the rest of Europe.

It didn't take long for oil to become important for the industries of the time,

especially after the combustion engine was invented in 1886.

And it started to be used in practically any machinery or automobile.

It was in 1892 that the sons of Marcus Samuel put a fleet of oil tankers

at sea, and named the company Shell Transport

and trading Company, or simply Shell.

The choice of the name “shell” was a tribute to the father and how it all started.

But know that it is not just any shell, no. the logo was inspired by a mussel shell.

but in 1907, they decided to switch to a scallop shell,

that expensive little thing you only see on a cooking show, you know?

Or the name of a store near your house, you know?

This happened after Shell merged with another company called Royal Dutch

Petroleum.

After that, it became the Royal Dutch Shell or in Portuguese: Royal Dutch Shell.

and she's been like that ever since!

That's a fancy name!

Those who knew Shell before 1971 will remember that the logo was a shell, it

was only after they adopted a colorful and more playful design, which is what is still

there today.

Windows On November 20, 1985, a company

called Microsoft released an operating system that changed computing history: Windows!

Since then, it has been the most used operating system in the world.

And I'm sure you never stopped to think about what Windows means.

Maybe nowadays you know, but 20, 30 years ago we thought it was a

modern name for a modern thing But the translation of Windows can be a

little disappointing for some Window in English means “window”

this one has in home... it has nothing to do with a technological name

or a super well thought out name.

The operating system takes its name simply because it works with windows that

we open and close all the time.

Anyone who worked on a pre-windows computer knows that before, we had to use the pc in

the code base. and it was he who introduced the ideas of minimizing

and maximizing with just one click and then managing to place one window next to

the other.

But we didn't understand much of English, in fact, until today most of the population

doesn't speak English. so Windows passed by, it was just the

name of the system now imagine to the gringos who used to say, how

strange it must have been when you launched Windows: “Or, what system do you use on your PC?”

“ah, I use Janela” “you saw that will launch the Window 95?

and it is worth remembering here that the main Microsoft competitor appeared on the market was the

"apple" then we're not going to complain.

Nintendo of all the gaming companies and consoles,

maybe that has a nostalgic appeal more strong is nintendo

because it's been with us for a long time before PlayStation or Xbox.

And it launched the most iconic games of the last century.

But what the hell does Nintendo mean?

Who named the company was founder Fusajiro Yamauchi 1889.

when Nintendo was an expert in making cards and decks.

so it makes sense that Nintendo means something to the effect "leave luck to

heaven."

Since his letters were used in gambling or involving betting.

But it turns out that there are many interpretations for the writings that make up the Nintendo name.

because in that case, it is still written in Japan with kanji characters.

And no, this is not hominy written in Japanese. I can't explain how, but I know

kanji influences the meaning.

Because each symbol can have a separate meaning and another when they are together.

There's a book called The History of Nintendo, where the founder's great-grandson (Hiroshi Yamauchi)

points out that the meaning of “letting luck to heaven” makes a lot of sense

but he also admits that even he doesn't know for sure.

Because there was never any record of the meaning with any official document or anything like that.

and that is why it is still subject to interpretations by those who possess these characters.

but if the great-grandson said it makes sense, let's stick with his.

But there is another kanji that is super cool, do you know its meaning?

is to sign up for the nerd show!

If you knew how much and cool video you're missing by not being subscribed…

It's easy, click on that giant red button below or if you have it on TV, Point

your cell phone camera at this QR code that appeared, then you fall right there!

FIAT Fiat was once one of the biggest car brands

in Brazil.

Her story is directly linked to the period she came here, which was in

the 70s. At that time, Brazil was under military regime

and that was precisely what attracted the company to here.

because FIAT saw that, under a military regime, the country had stability for business.

Before that, it is good to remember that FIAT is an automaker that was founded in 1899 in Italy.

and that it became gigantic after the first world war,

because it started to produce tractors, ambulances and other machinery,

all with the support of the Italian government.

And it is this Italian origin that gives the company its name.

FIAT is always written in capital letters, because it is an acronym that means:

Fabbrica Italiana Automobili Torino ie: Fábrica Italiana Automobilística de Turin

Turin, in this case, it is the name of the town in which it was created.

But it doesn't stop there FIAT in Latin means something like "do!"

like Nike's “just do it”, you know?

So it was perfect, because in addition to summarizing the full name, the words that are left still

have a meaning apart. in the 70s, Fiat launched one of the

most popular models of the time: the FIAT 147 In the 80s and 90s it was the turn of the Uno, Palio

and Tempra, do you remember?

Even because how can you not remember a bonfire in São João that has wheels, right?

() and in the 2000s it became the market leader,

until 2015.

Pakalolo Anyone who was a teenager between the late

80s and the late 90s, certainly already wore or wanted to wear an outfit

at Pakalolo.

It was a clothing and accessories brand from São Paulo that did not take long to

spread across the entire country.

This is because there was no “adult clothing” by Pakalolo,

the brand's focus was on pre-teens and teenagers at the time.

they had a trademark, which were colors and flower embroidery on jeans.

And also the list of products was quite varied. I had pants, t-shirt, backpack, tiara, wallet…

everything by Pakalolo, do you remember?

and the ones that were the biggest bang were the prints of disney characters that I don't even know if it was

licensed at the time.

The brand began to decay in 1994, when they decided to implement a

franchise system with 80% of the stores.

And ended up not going forward.

They tried to resume in 2009, but as you may have seen in stores and malls

or rather, as you may NOT have seen in stores and malls: It didn't work.

but in the end, what is Pakalolo?

I don't know if there is a relationship between this and the store here in Brazil, or if whoever gave

the name knew this information but Pakalolo is Hawaiian slang for marijuana!

I think that explains the little embroidered flowers they made…

But seriously, Pakalolo means Cannabis to Hawaiians

and it was a term used a lot during World War II.

Afterwards it was forgotten for a while, but it was used again when Barack Obama released

his biography he is from over in Hawaii and in one part, he

says that he even used “pakalolo” when he was younger.

Apparently, Paka means tobacco and lolo is something in the sense of crazy, happy they've got

together and that's it: marijuana in Hawaii.

and clothing brand in Brazil.

Twitter One of the most successful social networks

that persists until today is twitter.

It was launched in 2006 and the initial idea was that the SMS that we were used

to sending by cell phone would remain fixed on a social network.

that's why it had the limitation of 140 characters, the same limit as the cell phone SMS, do you remember?

When it passed that, it charged 2 messages.

This idea of ​​posting short things is the essence of twitter and has everything to do with their name

and their logo, which is a little blue bird.

It turns out that Twit in English means joke and that's what they want to convey: the idea

of the user giving a “cheep” on the internet.

And as English is a lazy language, who makes Twits are "Twitters"

like driving is a drive and who drives is a driver (driver)

That's why the symbol is a bird.

Everything makes sense now?