🔍

MFM #163: How Chrome Plugins Are Making Millions & How A Studying App is Going Viral - YouTube

Channel: My First Million

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dude a freaking plug-in who would have

[2]

thought and he kind of had like a funny

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[ __ ] eating grin on and i was like

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how big are you guys he was like we do

[9]

over a hundred million dollars a year in

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sales and i was like would you

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ever believe it he was like yeah i

[13]

thought it could be done and then and

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then i go

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you just raise money he goes yeah we

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raised 100 million the other day i go

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why he goes

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because it's a north of a billion dollar

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evaluation

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i feel like i can rule the world i know

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i could be what i want

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what's up everybody we just recorded the

[36]

pod we talked about

[38]

uh i was on cnbc today so we talked

[40]

about going on tv going on cnbc

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we talked about a bunch of business

[44]

ideas that are chrome extensions

[46]

which is kind of like a niche that

[47]

nobody really talks about but sam's

[49]

super into it and uh

[50]

he brought the fire and then at the end

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we shoot the [ __ ] about a bunch of

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random things in maybe the last 10

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minutes

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uh talking about you know some of the

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stuff from the michael saylor episode

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and uh and some cool stuff we have going

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on we just shoot the [ __ ] at the end

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that might have been the best part so

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stick around for that last 10 minutes of

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the pod

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all right enjoy all right great what's

[67]

going on um congratulations

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um do you want to talk about family

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stuff or no uh yeah sure had a kid

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uh four or five days four days ago i

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think now congratulations what are the

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details

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uh but baby boy is here his name is

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banks

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and uh banks why banks uh i don't know

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we thought of the name

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a lot when we were trying to name my

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first kid and we her name's blush and so

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i just thought banks and blush go well

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together

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um i don't know i just thought it was a

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cool name wanted to do something cool

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name it's a cool name it's just a unique

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name

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so i was wondering if there's a reason

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yeah at least this one is a name uh the

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first one when we named her blush

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we googled like oh blush name meaning

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and there's literally like it's like

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that that's not a name bro

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so what is banks um banks is

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popular last name and because of that

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some people started doing it as a first

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name

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um hillary duff's kid his name banks i

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know that

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uh that's pretty much the extent of the

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popularity of it i don't really care to

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pick a popular name i'd rather pick a

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unique name um but i could tell like

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when we tell our family they're like

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what

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uh is their nickname what are we gonna

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do with this

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no banks is good my nephews are named

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avit like the ava brothers and jude like

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hey jude and then now they have a girl

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named billy

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so i'm team odd names there you go i

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know we can't all be sam's right

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[Laughter]

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or well people call you shen yeah um

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there's people that just straight call

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me shane and they just keep calling me

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that and i just am not correcting them

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and i've just now it's like we're years

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into the relationship

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it's like vendors that i work with um

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well congratulations so you're a year

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and a half older than me i am

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i'm 31 i for the longest time i was like

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i'm going to wait

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to have kids but then a few things

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happened the first

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so my wife sarah's 28. the first is that

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a few of my friends one of them is 39

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and

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um i think your wife's older than you

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right yeah by a year

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so like early mid 30s and and then a few

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of my friends are late 30s

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and these women are having kids and

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they're like oh my god it sucks so bad i

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wish i would have done it when i was

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younger

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right so i've changed my i've like i've

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thought about having wait the guy is

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saying that or the woman no the woman

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well

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the guys are like it's definitely harder

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to parent when you're in your 40s than

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when you're younger but mainly for the

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woman they're like just

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harder on the body and second i had a

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friend

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and he was like dude have a kid now i

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was like why

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like i want to have all this freedom he

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goes it's way different

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once i had a kid i realized the later

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that i had it the less

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years i'm gonna be able to spend with

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him and now i'm just gonna die sooner

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and i wish i would have had

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10 more years and done it at 25 than 35

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and i was like oh that's an interesting

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perspective

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so my opinion has been changing lately i

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might have a child soon but we're still

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deciding

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yeah and by the way before we get to the

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first idea congratulations on cnbc you

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were on there today did anyone reach out

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to you and

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because they saw you uh not really only

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people who

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knew me already you know like my mom was

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probably the most excited you know

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basically like people who are 30 years

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older than me were like

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this is amazing cnbc this is the [ __ ] i

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was on cnbc for two and a half minutes

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or three minutes or something like that

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and so but nobody you know like i don't

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know if i go tweet something

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i'll get a lot more messages than uh

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than going on tv which is weird

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but it definitely was a cool feeling and

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like i don't know it's like one of those

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things that like

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i woke up before my alarm clock because

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i was like okay today is a good day

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today's a big day i got something to do

[272]

today that i've never done before these

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these broadcast networks like you think

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they're huge and they are huge and they

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have reach and all that

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but like the average viewers is only

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like 200 000 people at a time it's not

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uh it's not like crazy high in the world

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of social media

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yeah even the big ones that are like

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half a million or a million viewers

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they are it's like it's kind of like a

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background thing so

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and you only get so little time to talk

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that

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even if there was a much bigger audience

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it's hard to get

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like it's hard to really make any

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headway in a three-minute segment

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um yes so like it's i it's prestigious

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but it's definitely not nearly as

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impactful as just the actual tweet that

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you're coming on to talk about it was

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right or this podcast right

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more people will listen to this podcast

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and i'll get more mileage out of this

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it just doesn't have the same it doesn't

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feel the same it doesn't get the juices

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flowing in the same way that

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being on cnbc does but i also say this

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this is what i think is more interesting

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for anybody who's ever done this um have

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you ever gone on

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it's such a weird experience have you

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ever gone on a tv thing so you get

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you get connected in and it's like a

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zoom call basically right now

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um and you can't see them so on tv it

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looks like you're all like split screen

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like you see your face their face

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another person

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but in reality you have no you there's

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no facial expressions because you can't

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see each other's video

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so you're only hearing each other you

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don't know when when it's your turn to

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talk

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and then the thing i screwed up because

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i was like i was going on this checklist

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of like

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worry it's like okay is my home internet

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going to be good all right

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is my you know is my hair gonna look

[362]

stupid am i gonna say something stupid

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am i gonna and then like it's never like

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the things you expect it's always

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something else so as soon as it started

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i was like

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like 10 seconds in you look if you watch

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the video my eyes are like darting

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around everywhere

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because i have nothing to look at

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they're not on video and so i'm just

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like looking around my stupid like

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home studio garage thing and i look like

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like i look like a suspicious character

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because my eyes are so shifty

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and then like 30 seconds and i realized

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oh [ __ ] i need to be staring at this

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camera because that's what will look

[391]

normal

[392]

and so that was like a weird thing i did

[393]

uh and the other thing was i said kim

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kardashian's butt and i said

[397]

i know i thought that was funny balls

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and stuff so i said some stuff maybe i

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wasn't supposed to say

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no they kim k you're it was good you you

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were a good interview

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it was great uh i watched the whole

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thing it was good thank you

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um all right you want to talk about the

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first idea yeah let's do it

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you want to do uh this thing toucan yes

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okay so i um along with joe spizer

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we i'm kind of following in your

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footsteps a little bit we created this

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thing

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hamptonvc.com um and

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we're just investing we're just

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investing in companies again

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i grew up in a bad neighborhood on the

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street called hampton

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and joe is wealthy and has a house in

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the hamptons

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all right we were thinking about names

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and i was like

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uh i grew up on this street called

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hampton you live in the hamptons it's

[447]

just

[447]

money or it's a fund we're mostly our my

[451]

own money

[452]

but uh him and i uh joe's an investor in

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your thing

[456]

yeah and he would like man i want to put

[458]

even more money and he goes you just

[459]

want to invest with me i go

[460]

yeah sure and then he's like you want to

[462]

do a rolling phone i was like no that

[463]

sounds like a lot of work

[464]

yeah uh he's like you want to do a

[465]

syndicate and you can just pick some

[466]

deals like

[467]

okay cool i'll do it with you right so

[469]

it's just like a deal by deal basis so

[470]

we created an angelus syndicate which

[472]

so then basically whenever whenever you

[474]

invest in something sean you got

[475]

you have to tell me and then i'll invest

[477]

yeah dude i have a bunch um

[478]

also i heard this great description of

[480]

angel list which is like

[482]

it's sub stack for vcs um which is like

[485]

the easiest way to kind of like spin up

[486]

a little investment fund

[488]

uh the same way right right lets you

[489]

spin up a little newsletter

[491]

it's awesome so yeah we did it and like

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so we i found a company already

[495]

um and we invest and i was just gonna

[498]

invest like

[499]

i was gonna do like maybe 10 to 50

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deals using my own money a year of like

[506]

ranging from really low to 5 000 all the

[508]

way up to 25 000

[509]

yeah i was just gonna do a ton of stuff

[511]

but all low prices and

[513]

um he was like why don't you just do the

[514]

syndicate thing i was like all right

[516]

let's try it

[516]

so doing that but can i tell you about

[518]

the first company that we we

[520]

uh are about to finish with so i know i

[522]

know about this company but give the

[524]

give the what is your kind of like two

[526]

sentence description of it

[528]

it's called toucan and it's basically

[531]

the really dumbed down version is it's

[534]

like duolingo

[536]

which is a language learning website

[539]

but it's a chrome plugin and it changes

[542]

a handful of words of every article that

[545]

you're reading

[546]

into the language that you want to learn

[547]

so it's contextual learning

[549]

um more complicated than that but that's

[550]

the simple version right

[553]

yes exactly so it helps you learn a new

[555]

language

[556]

without the effort i would say it's kind

[558]

of genius honestly the founder what's

[560]

your name taylor

[561]

something she's magical she's great

[564]

she's been a fan of the podcast actually

[565]

she messaged us a long time ago

[567]

like before this fundraise uh being like

[570]

hey the pod is cool check out what i'm

[572]

doing

[572]

or maybe i did she really oh i can't

[574]

believe i missed it and so

[576]

i um so i've been following it since

[577]

then i kind of thought about investing i

[579]

didn't pull the trigger maybe i should

[580]

have

[581]

um but i thought the idea is kind of

[582]

genius because the biggest

[584]

it's okay so here's my thing um anything

[588]

that there's a lot of these things that

[589]

people want to do you want to work out

[591]

you want to learn a new language you

[592]

want to like become blah blah blah

[594]

you have all these kind of like i should

[596]

i should i should and you

[597]

as as tony robbins calls it you should

[600]

all over yourselves

[601]

because you're just not doing the thing

[602]

and the biggest friction is not that

[604]

it's that hard to learn a language it's

[606]

hard to make the time

[607]

to like sit down open the book or

[609]

download the app open the app and focus

[611]

and just do duolingo for 30 minutes a

[613]

day

[613]

it doesn't sound that hard but in

[614]

practice it's like it's a separate thing

[616]

to do

[617]

what i think is super smart about what

[618]

toucan is doing is

[620]

you don't have to make it a separate

[621]

thing it's like you're already just

[622]

browsing the internet

[624]

so why don't we just let this thing

[625]

automatically shift a few words on every

[627]

web page you're visiting

[628]

so you're not you don't have to go to

[630]

start a separate activity to learn the

[631]

language you'll learn the

[632]

language in bits and pieces while you're

[634]

browsing so i thought that was actually

[636]

pretty goddamn genius to be honest and

[639]

[640]

and you also like the space of chrome

[641]

extension you kind of tip me off on the

[643]

power of chrome extension so

[645]

actually i don't even know why i didn't

[646]

invest it seems like a great idea maybe

[647]

maybe i'll hit her up after this and see

[648]

if i can get in

[650]

have you talked yeah do it if you don't

[652]

know her well i can try to introduce you

[653]

and you can just do it directly with her

[655]

but this woman's a superstar i met with

[657]

her and

[658]

like within five minutes i was like oh

[660]

well you're gonna be the ceo of a

[662]

billion dollar company like oh really

[663]

okay i hope it's this one but like she

[666]

was just so put together

[667]

she was so poised she was charismatic

[671]

she it just she just oozed ceo um

[674]

interesting i've never heard you say

[675]

that who else have you felt that about

[677]

if there's

[677]

does anyone come to mind um

[681]

the guy from superhuman whenever i heard

[684]

him talk i was like oh yeah like

[686]

you are uh some you i would bet on you

[688]

for just about anything yeah whatever he

[689]

was gonna do if he said i'm gonna write

[690]

a book i'd be like oh it's gonna be

[692]

great

[693]

yeah i was like you know what i'm pretty

[694]

sure you're gonna be successful yeah so

[695]

i felt that about him

[697]

um when we met with the shopify guy

[699]

harvey

[700]

or harley harley uh i kind of but

[703]

obviously he's already hugely successful

[705]

but like there's a handful of people

[706]

we've interviewed

[707]

when he came in he just had camera

[709]

quality like nobody's business

[711]

and so he just had this good looking guy

[712]

in this great looking office with an

[714]

incredible camera and i feel like

[716]

you know he couldn't he didn't even say

[717]

a word i was like oh wow this guy's like

[719]

a power player

[720]

yeah and so this woman i felt that with

[722]

her i was like oh you

[724]

she just she just was on top of it i

[725]

just felt great another person

[727]

and this is a little bit early on in

[729]

their experience was this woman

[731]

named pay y'all i think that's her name

[733]

who started class pass

[734]

pal pyle uh when i talked to her

[737]

i was like oh you're really special uh

[740]

[741]

uh anyway this woman taylor met with her

[742]

i was like oh you're i'm

[744]

whatever yeah sounds good i'm in no

[745]

matter what um and so

[747]

but i started like also i mean let's

[750]

we'll just we'll move on past two can

[752]

but it's joinedtoucan.com the reason

[753]

it's interesting is

[754]

they have this like heads she worked at

[756]

headspace so they have this like

[757]

headspace cute

[758]

branding [ __ ] right um by the way we

[760]

should say toucan is like the bird

[762]

toucan sam type of thing it's

[764]

it's not yeah it's spelled like that

[765]

t-o-u-c-a-n yeah toucan um which i don't

[768]

know do those birds like speak

[769]

or something i don't know maybe maybe

[771]

that might be it yeah so so do you have

[772]

any kind of stats you could share about

[774]

them like give us a sense of why

[775]

you feel like this is working uh i

[778]

didn't ask her for permission to ask to

[780]

talk about that but basically duolingo

[782]

does like 200 million dollars a year in

[783]

sales and has like i think 5

[786]

million users or 10 million users or

[788]

something like ridiculously high

[790]

and i just thought that and what i want

[792]

to talk about in this segment is

[794]

chrome plugins and i'm like well this

[796]

company duolingo is very successful it's

[798]

5 billion dollar company i think um i

[802]

i've been thinking about chrome plugins

[803]

what i think is like do two things one

[805]

look at successful companies already

[807]

that do over 100 million in sales

[809]

and just say well how can i just create

[810]

this in the form of a google plugin

[813]

or two which behaviors do people want

[817]

but they don't do it because there's a

[818]

little bit of friction and how can i use

[820]

this plug-in to alleviate that friction

[822]

right now there's a ton of downside with

[825]

google plugins you know you're

[827]

a google plugin so google can ruin you

[829]

but

[830]

it's incredibly incredibly incredibly

[832]

interesting to me and that's what i

[833]

wanted to bring up was

[834]

some google plugin stuff and so

[836]

basically what this

[837]

i don't know if this is how she did it

[839]

but she basically um

[842]

uh or the way that i look at it is you

[843]

just look at what is

[845]

what what behaviors are people already

[847]

doing so for example

[848]

learning a language people already want

[850]

to learn a language you just change the

[852]

text of the article to a different

[854]

language or at least parts of it

[855]

grammarly did this with grammar so you

[857]

just fix it as you write

[858]

uh one that i use all the time is

[860]

similar web so it tells me the traffic

[862]

of someone's website

[863]

uh passwords you use passwords on a

[865]

regular basis so a plugin just inserts

[867]

different passwords and loom is another

[869]

one have you heard of loom

[870]

oh yeah my buddy was with the guy who

[871]

started it isn't that worth like a

[873]

billion dollars

[874]

uh not yet but getting close it's

[877]

several hundred millions i think it was

[878]

the last round

[879]

and all it does is uh

[882]

screen record recordings yeah so so they

[885]

basically say oh you want to show

[886]

something on your screen here's a

[887]

click boom record share um

[891]

so the two famous ones that everybody

[893]

kind of has heard about is honey because

[894]

honey sold to paypal for

[896]

several four billion four billion

[898]

dollars so honey had i think 17 million

[901]

users when they sold

[902]

and what honey does is if you're about

[904]

to go check out on some website

[906]

honey will go in the background it's

[907]

looking for is there is there a deal

[909]

on this is there a coupon for this or a

[911]

sale for this somewhere else

[912]

or a coupon you can use right now and

[915]

its surface is a discount

[916]

okay that makes total sense i don't have

[918]

to take an action i have to remember to

[919]

go look for a coupon

[921]

it's just gonna do it and it's the honey

[922]

sign just glows whenever it has a

[924]

discount available

[925]

for you so that was one grammarly was

[928]

another that i think shocks people

[929]

because grammarly does over 100 million

[931]

dollars a year

[931]

so the grammarly founder spoke at

[934]

hustlecon and he's an engineer he's like

[936]

[937]

very um by the book like straight

[939]

shooter

[940]

engineer he's really cool his name's max

[942]

and i was like shooting the [ __ ] with

[944]

them

[944]

and i was like dude a freaking plug-in

[947]

who would have thought and he kind of

[948]

had like a funny [ __ ] eating grin on and

[950]

i was like

[951]

how big are you guys he was like we do

[954]

over a hundred million dollars a year in

[956]

sales and i was like would you ever

[958]

believe it he was like

[959]

yeah i thought it could be done and then

[960]

and then i go you just raise money

[962]

he goes yeah we raised 100 million the

[964]

other day i go why he goes

[966]

because it was at a one north of a

[967]

billion dollar valuation

[969]

yeah i was like oh my god you pulled it

[971]

off yeah they did it

[972]

exactly um so those are like the big

[975]

successors but there are some other ones

[976]

right so we have

[977]

pinterest was started as i believe a

[979]

chrome chrome extension so

[981]

it was uh the pin the pin button that

[983]

basically was able to

[984]

get all the content for pinterest to be

[986]

a cool app uh you needed a quick way to

[988]

pin while you were surfing the web so

[990]

that was one

[991]

and then there's others that like like

[992]

for example if i look at the plugins

[994]

that i have installed i have adblock

[995]

or you know ublock origin or whatever

[998]

that's definitely one of them

[999]

and so i think i think this was one of

[1002]

those non-obvious

[1004]

ideas because it kind of feels like not

[1006]

a serious company

[1007]

it's like dude you're just making this

[1008]

like plug-in and definitely there's a

[1011]

lot of people like my mom doesn't know

[1013]

what chrome extensions are she doesn't

[1014]

know there's a chrome extension store

[1016]

she doesn't really know how to install

[1017]

them like she knows apps

[1019]

but she doesn't know chrome stuff so

[1021]

you're gonna get a little bit more of a

[1022]

tech savvy audience

[1024]

you know it's a smaller market overall

[1026]

but the first one is

[1027]

a big deal i actually want to change

[1029]

your opinion of that so i went and

[1031]

looked at the numbers there's 1.6

[1033]

billion

[1034]

iphone users okay 1.6 billion users

[1038]

2 million iphone apps in the store right

[1040]

now

[1041]

chrome users 3 billion chrome users

[1045]

200 000 plug-ins there's a ton of

[1048]

opportunity here

[1049]

i hear you that like your mom doesn't

[1051]

know how to do this but

[1053]

does your mom if she saw a commercial on

[1055]

tv for grammarly i bet you she would

[1057]

know what to do you just go to

[1057]

grammarly.com

[1058]

actually she does grammarly because of

[1060]

that um she saw it and she's

[1062]

self-conscious about her english because

[1063]

she

[1063]

learned english later in life and she

[1065]

like doesn't want to write something

[1066]

stupid so she

[1067]

downloaded grammarly for that reason

[1069]

actually and so that's why when i saw

[1071]

this toucan thing i was like oh you guys

[1073]

just run a commercial for this on tv

[1074]

that's easy you're going to get so many

[1076]

users and the

[1078]

the plug-in the reason why the plug-ins

[1079]

are interesting to me is the churn

[1081]

is so low churn on plug-ins are so low

[1085]

compared to iphone apps or

[1086]

and we built so we both have plug-ins do

[1088]

you have a plug-in for the hustle i have

[1089]

a plug-in

[1090]

for my my one big thing framework of

[1092]

just like what's the turn on

[1094]

one there's like no churn on it dude we

[1096]

have like thousands of users now

[1098]

the engagement's not super high like

[1099]

they don't always use the thing

[1101]

uh but they leave it installed and um

[1104]

it's like you know it's so we've both

[1106]

dabbled in this not seriously i would

[1108]

say neither of us took it super

[1109]

seriously

[1109]

but we were interested enough for both

[1111]

of us to build a chrome extension and

[1112]

get it out there to you know

[1114]

five ten thousand people it's

[1116]

interesting and i think that

[1117]

uh um i just think that people discount

[1121]

it and i think that it's far more

[1122]

it's far more interesting than most

[1125]

people realize and so i actually had a

[1126]

brave pull some of the biggest

[1128]

uh plug-ins so it's uh ad block ad block

[1132]

plus adobe acrobat what do you use adobe

[1134]

acrobat for

[1134]

i don't know probably like flash or

[1136]

something i don't know um

[1138]

safe price which is a deal thing video

[1140]

conferencing from uh

[1141]

cisco google translate which is kind of

[1144]

an indicator about for two can which is

[1146]

interesting

[1146]

honey pinterest say button skype what's

[1149]

uh tamper monkey

[1153]

uh i don't know it looks like it's

[1154]

trying to keep you safe dude there was a

[1156]

cool one got

[1156]

ghostery back in the day that would just

[1158]

show you who who's trying to track you

[1160]

on every website you go to that was kind

[1161]

of cool and try to

[1162]

shut that down uh there's also these

[1164]

paid ones so are there

[1165]

was there anything interested in the

[1166]

paid group no but tell me about the ones

[1169]

that you've invested in because they're

[1171]

actually

[1172]

similar because i and so in this

[1173]

document that we have i said

[1175]

screenshots would be great and you said

[1177]

oh i invested in this thing called

[1178]

bubbles which i remember you telling me

[1179]

about it but what is that

[1180]

bubbles is a lot like loom which we

[1182]

talked about earlier so the idea

[1184]

is how do you easily share what's on

[1187]

your screen with your co-worker who

[1188]

wants to see it and be able

[1190]

and so how do you do that some people

[1191]

just take a screenshot right they use

[1193]

the hotkey on their keyboard they take a

[1194]

screenshot and it goes into their

[1195]

desktop file

[1196]

then they have to go grab that then they

[1198]

drag and drop that to their friend

[1199]

and then the friend has to comment on it

[1201]

but they can't comment on it they have

[1202]

to like

[1203]

send it back as another file it's kind

[1205]

of annoying right so what bubbles does

[1207]

is much simpler it says it's a little

[1208]

chrome extension and on any page you go

[1210]

to you can say

[1211]

i want to record a screen recording like

[1213]

a video i want to take a screenshot or

[1215]

my favorite one is a scroll

[1217]

screenshot so like you know when you're

[1218]

on a website that like is long

[1220]

and you want to take screenshots of the

[1221]

website you have to take like eight

[1223]

screenshots and then send them as

[1224]

separate files to something yeah it's a

[1225]

pain

[1226]

with this it just takes one long

[1227]

screenshot and sends it to the person so

[1229]

it's it's easy to capture what's on your

[1231]

screen

[1232]

you can then comment like bubbles so

[1234]

it's like a speech bubble so you just

[1235]

click anywhere where you want to point

[1237]

something out on the screen like let's

[1238]

say

[1238]

for the hustle you want to make the

[1239]

trends website better you would click

[1241]

bubbles you would record a screenshot

[1243]

you would tap on the part of the screen

[1245]

where you're like this thing is stupid

[1247]

we need to change this

[1248]

and you would write this thing as stupid

[1249]

we need changes and then that's a the

[1250]

whole file is a link

[1252]

you just share a link with somebody else

[1253]

and they can comment back like a google

[1254]

doc

[1255]

and so is it doing well yeah it's doing

[1257]

well it's doing well specifically

[1258]

actually

[1259]

i think the niche initial niche that

[1260]

they've done well with is agencies

[1263]

and so agencies like creative agencies

[1264]

there's always creative people within

[1266]

the team that are sending ideas mock-ups

[1268]

concepts back back and forth with each

[1270]

other and then they have to share with

[1271]

the client

[1271]

also and the client has to give feedback

[1273]

so there's a lot of

[1275]

showing screen stuff and commenting back

[1278]

and forth on it and so

[1279]

that's where they're getting an initial

[1280]

foothold and i think it'll kind of break

[1282]

out from there so it's like loom but it

[1283]

does more than what loom does

[1285]

and what's dashworks so dashworks is a

[1288]

company of sn

[1289]

that is um it's like the home page for

[1292]

your company

[1293]

so this is this is a chrome extension

[1295]

that's sold to companies

[1296]

so let's say um somebody joins the

[1298]

hustle you give them their laptop

[1300]

if you work with dashworks when they

[1302]

when they open up their google chrome

[1304]

for the first time to use the internet

[1305]

they would not just see like the generic

[1307]

google like new tab page they would see

[1310]

like the hustle's branded page and that

[1312]

page can do three things

[1313]

one there's a search bar and you could

[1315]

type in anything

[1316]

into that search bar and it'll find the

[1318]

file inside your company so

[1320]

like most companies now use slack and

[1322]

google drive

[1323]

and dropbox and asana and github and

[1326]

like all these different tools that are

[1328]

all in the cloud

[1329]

so like if you've ever been on your

[1331]

macbook and you want to find a file you

[1333]

just use like

[1333]

the little spotlight search finder right

[1335]

you just type it into spotlight it finds

[1337]

the file on your computer

[1338]

but the thing is now with the cloud none

[1340]

of the files you need are on your

[1341]

computer they're all in the cloud

[1342]

so this is basically that search bar for

[1345]

all your cloud apps

[1346]

so now that so what it does is it helps

[1348]

any any employee find

[1349]

any file that's in your network without

[1351]

knowing where to go to find it

[1352]

right it's just like it's working yeah

[1354]

this is cool so then the second thing

[1355]

you can do is you can search anyone's

[1357]

name so i could be like oh what does

[1358]

steph smith do with the hustle i type

[1360]

steph it'll show me her profile show me

[1362]

what she does who she reports to and

[1363]

that sort of thing

[1364]

and then the last thing is that um you

[1366]

as the kind of ceo or your kind of

[1368]

your your admin at the company can post

[1372]

announcements or updates that will show

[1373]

up in their chrome like new tab bar

[1375]

so you can be like oh welcome these new

[1377]

employees or like happy birthday to this

[1379]

person or

[1380]

hey remember this friday we're all doing

[1382]

you know happy hour or whatever

[1383]

and so it's a kind of a communication

[1385]

pipe also so that that i thought was

[1387]

cool they're taking the chrome extension

[1389]

to deliver critical internal company

[1392]

stuff

[1392]

a search for people search for files and

[1395]

and internal announcements

[1397]

so um this this is interesting and

[1400]

another one i actually don't know how to

[1401]

say this company but you wrote it in

[1402]

here

[1403]

how do you pronounce that luster uh jack

[1406]

our friend jack

[1407]

was one of the early users and i think

[1408]

invested in it and he says

[1410]

it's awesome but basically they look at

[1413]

wire cutter amazon and dozens and dozens

[1416]

of other sources and anytime you have a

[1418]

product in front of you

[1420]

it tells you the average review um kind

[1423]

of interesting

[1424]

i don't know how i think it's a little

[1425]

better than that i think what they do is

[1427]

you say yourself yeah my description was

[1428]

about a year ago you yeah i think what

[1430]

it does is you go on amazon or whatever

[1432]

and you search for flat screen tv

[1434]

and uh you know it's there's so many

[1436]

products out there

[1437]

and all of them you know great it's four

[1439]

stars

[1441]

what do i make of that um and so what

[1443]

luster does is try to make the buying

[1445]

process simpler so it'll basically say

[1447]

here's the recommended option for what

[1449]

you searched for is the mo

[1450]

this rrai has searched all the reviews

[1453]

all the different websites

[1454]

has all this data to tell us that this

[1456]

is the most popular result for what

[1457]

you're looking for

[1459]

and then here's the high-end version of

[1460]

it and here's maybe the low-end version

[1461]

of it

[1462]

and so i don't know if the product's

[1463]

evolved too much since then but that's

[1465]

what it kind of did at that time was it

[1466]

would help you figure out

[1467]

which product should you actually buy

[1469]

using data

[1471]

and again you didn't have to remember to

[1472]

go to luster it was a chrome extension

[1474]

so you're just on any website shopping

[1475]

you can go to walmart go to amazon you

[1477]

bestbuy.com wherever you're searching

[1480]

and luster will be like hey

[1481]

here's the product we recommend and

[1483]

here's why here's what the reviews say

[1485]

about it

[1485]

summarized automatically for you which i

[1487]

thought was pretty cool

[1489]

i think that that's a this could be a

[1491]

good product when he pitched it to me

[1493]

and when jack told me about it i was

[1494]

like this is stupid i'm not in

[1495]

uh i understand though i actually i

[1498]

think i

[1498]

i was wrong about it it's really cool

[1501]

yeah so

[1502]

the founders was really smart and and um

[1504]

for this one he showed me a chart uh a

[1506]

graph that was doing pretty well

[1508]

so here's some other ideas of things so

[1509]

those are ideas that we've either

[1510]

invested in or seen

[1512]

i have a couple more for you so let's

[1514]

use your framework of

[1516]

take a popular app like duolingo that

[1518]

shows that there's a need or

[1519]

a demand people want to learn a language

[1522]

and you make it a chrome extension as

[1523]

the user experience instead of a mobile

[1525]

app

[1526]

so or at least one of the main widgets

[1528]

or main points of distribution

[1530]

right so let's take meditation right you

[1532]

have headspace you have calm

[1534]

um why don't you have a chrome extension

[1536]

a chrome plug-in

[1537]

that will basically say it'll see you

[1539]

know you've been on you've been browsing

[1540]

for two hours straight

[1542]

you've had you have 85 tabs open hey

[1544]

let's take a minute

[1545]

would you like to earn some earn some

[1547]

mindfulness points

[1548]

and take one minute quick meditation and

[1551]

it just you tap the thing

[1552]

it turns on there's a clock and there's

[1554]

like a guided voice that's doing a

[1556]

guided meditation for you

[1557]

i think so i think i think meditation

[1559]

delivered through a chrome extension

[1561]

could work because it's so popular as a

[1564]

mobile app but again for mobile app you

[1565]

have to remember to go do it

[1566]

whereas this could just kind of like as

[1568]

you go it could pause

[1570]

you and uh and help you out that's great

[1572]

i think that has

[1573]

that has legs uh i'll i'll i'll keep

[1575]

going with this game

[1576]

um do you know the you know how do you

[1579]

on your iphone what's that thing called

[1580]

where it blocks you from using a website

[1582]

after a certain amount of time

[1583]

oh yeah like time something i don't know

[1585]

i don't know what do you think part of

[1586]

that

[1587]

i never use that [ __ ] no do you yeah i

[1589]

mean i have it installed screen time

[1592]

screen time um i used to have this

[1594]

chrome plug-in

[1595]

called nukem i think it was called nukem

[1597]

or the option was called nukem

[1599]

where after a certain amount of time you

[1601]

would nuke your website and you cannot

[1603]

to certain websites so you could only go

[1605]

to like google docs email and that was

[1607]

[1608]

uh i loved it so similar to meditation i

[1612]

would 100 percent try to create

[1615]

more of a of of these uh

[1618]

what do you call this uh change your

[1620]

stop using stuff

[1621]

app right right right yes defend

[1624]

yourself against yourself

[1625]

okay i have a smart idea and i have a

[1627]

gimmick idea which one you want okay

[1629]

smart one or the gimmick one smart one

[1631]

first all right smart one first okay we

[1632]

had the founder of

[1634]

you mentioned the founder of superhuman

[1635]

he's the guy who built rapportive before

[1637]

that

[1638]

we both loved rapportive it doesn't

[1639]

exist now so some people might not know

[1641]

what it is but

[1642]

what reported was doing was when you

[1644]

were emailing somebody as soon as you

[1645]

typed in their name or their email

[1647]

a little sidebar would pop out of your

[1648]

email that would just show you their

[1650]

face

[1650]

show you their name show you the last

[1651]

few tweets it was like

[1653]

at the time it was like magic we were

[1655]

like how on earth do they know all this

[1657]

it was so

[1657]

it just makes you a more thoughtful

[1659]

person because you can see the person

[1660]

you can see what they're up to you can

[1662]

click their linkedin get a little more

[1663]

information

[1664]

and it kind of did like it served it up

[1665]

it was like you had an amazing assistant

[1668]

executive assistant who was like you

[1669]

know by the way sir you need to know

[1670]

this about this person

[1671]

so i think you could take rapportive all

[1673]

around the web so i think you could make

[1675]

it where

[1675]

any time it sees a name on a web page it

[1678]

just highlights it yellow

[1679]

and then if you just hover over that

[1680]

it'll just tell you something about that

[1681]

person so i think you could

[1683]

bring this idea of like anytime you see

[1685]

a name

[1686]

tell me a little bit more about that

[1687]

person i could think you could turn that

[1688]

into a chrome extension rather than

[1690]

something that was just for email

[1691]

how would you make money off of it um

[1695]

ads boom that's my easy answer

[1697]

i don't know oh all right um okay but

[1700]

here's my gimmick one which definitely

[1702]

needs ads so uh i think there should be

[1705]

a chrome extension

[1707]

let me take that back i don't think this

[1708]

should exist i think this would be funny

[1710]

if somebody tried to do this

[1711]

um so if you ever remember million

[1714]

dollar homepage it was kind of this cool

[1715]

idea of like

[1716]

here's a web website there's a million

[1718]

pixels on the page buy a buy pixel

[1720]

and sponsor it okay that's cool i've

[1723]

always thought about similar ideas how

[1725]

could you make a million bucks

[1726]

of something simple and goofy and

[1729]

there's this

[1729]

concept in in the bitcoin world of i

[1732]

think it's called a fountain or a tap

[1734]

it's basically a website where you go to

[1735]

and then sometimes there's like a think

[1737]

about like a spout like a fountain

[1739]

and uh sometimes bitcoin free bitcoin

[1740]

comes out and so a bunch of people like

[1742]

to go to these to

[1743]

so some projects use these to say like

[1745]

go collect your coin for my new coin go

[1747]

there and get some

[1748]

and you like go to the website you like

[1749]

collect some of the new coin that you

[1751]

can get

[1752]

and then other people have done this to

[1753]

be like hey sometimes something comes

[1755]

out sometimes it doesn't it's a game of

[1756]

chance

[1756]

it's like a um what do they call this

[1760]

they call it a um there's this company

[1762]

that did this with candles we talked

[1764]

about them it was called like diamond

[1765]

candles i think

[1766]

and at the bottom of every single candle

[1769]

we're talking candles like a wax candle

[1770]

that you burn

[1771]

in your bathtub or whatever like like

[1773]

cool candles

[1775]

that's [ __ ] the only way i don't use

[1778]

[ __ ] candles is what i'm saying i

[1779]

like that you start dropping f-bombs to

[1781]

like get masculine real quick while

[1783]

talking about bathtub candles

[1784]

yeah i gotta [ __ ] do it i use my my

[1787]

bath bombs or what are they called

[1789]

uh yeah anyway i've got all of them

[1792]

i'm a i'm a sensitive guy man and anyway

[1794]

[1795]

they at like one in ten thousand candles

[1798]

probably has a one thousand dollar

[1800]

diamond

[1800]

right the rest have like nothing right

[1803]

uh something but like a like a like a

[1805]

cracker

[1806]

cracker jack ring and what you could do

[1809]

with this

[1809]

is you could always have coupons or

[1811]

discounts off of something

[1812]

and if you redeem them you get the

[1815]

chrome extension gets a kickback

[1816]

but every once in a while one out of x

[1819]

does get a bitcoin

[1821]

right yeah so something like that where

[1823]

basically every time you open a new tab

[1824]

there's a little

[1825]

little package in the middle of the

[1826]

screen you give it a quick click

[1828]

and then you're either gonna get nothing

[1830]

you get air you get

[1832]

you know a tiny little something it's

[1833]

like a puzzle piece or you know maybe

[1835]

like a little

[1836]

something i don't know something or you

[1837]

can actually get some bitcoin you can

[1839]

get you can get little satoshi's

[1841]

basically

[1841]

and so it would just become this little

[1843]

like the little hamster game where

[1845]

every time you open a new tab are you

[1846]

really gonna not click the thing

[1848]

and um and so i think you could get a

[1850]

lot of people to install this to try to

[1852]

get free bitcoin while they just browse

[1853]

the internet

[1854]

every time they open a new tab it's like

[1855]

a little mini scratch off lotto ticket

[1857]

that they get to scratch off

[1858]

that might have some crypto inside and

[1860]

um you could give away little [ __ ] coins

[1862]

you could give away micro amounts of

[1865]

bitcoin you can give away little puzzle

[1866]

pieces and if you get it right it's like

[1867]

the monopoly game at mcdonald's

[1869]

where you actually earn the bitcoin if

[1870]

you get all the pieces you can make a

[1871]

game out of it basically

[1873]

and uh and then the rest of the screen

[1875]

you just plaster with ads

[1876]

or sometimes what comes out of the box

[1878]

is just an ad and

[1880]

i think that's how you make money off of

[1881]

my gimmick chrome extension

[1883]

well i hope someone tries this because i

[1885]

think it would be hilarious that they

[1887]

create a product out of your joke

[1890]

so long story short we'll move on to

[1892]

we'll move on from uh

[1894]

chrome plugins but i think it's so cool

[1897]

i think people

[1898]

are underestimating this space a ton and

[1901]

i'm excited to

[1902]

see what comes out of there the last

[1903]

thing i'll say on this is the general

[1906]

idea here is just um

[1908]

there's a platform with three billion

[1909]

users and it has an app store

[1913]

there's gonna be winners right that now

[1914]

that i look back

[1916]

isn't it obvious like i still stand by

[1919]

hey there's only 200

[1920]

000 chrome extensions and there's two

[1921]

million apps right so it's 10 times less

[1924]

but hey like that doesn't matter there's

[1926]

several winners that we've talked about

[1927]

here

[1927]

so i would say how many other platforms

[1930]

are like this right so like

[1932]

you know there's everyone talks about

[1934]

apps and you know google play or the

[1936]

apple store but what else is there right

[1938]

like hubspot has a platform

[1940]

um you know salesforce has a platform

[1943]

slack has a platform

[1944]

you know where are all these platforms

[1946]

and there's gonna be winners like

[1947]

once these platforms reach a critical

[1949]

mass somebody's gonna build something

[1951]

that's frictionless on top of it

[1952]

that um is able to generate revenue so i

[1954]

think there's there's

[1956]

money to be made in the unconventional

[1960]

app platforms that you don't really

[1962]

think about first

[1964]

yeah and i could go on forever about it

[1965]

but i think there's it's wordpress i

[1967]

think there's google sheets

[1968]

i think there's gmail right i mean it's

[1970]

a lot of google stuff but i think

[1971]

there's way more than people think

[1973]

right um what do you want to do

[1977]

um let's do uh what's the update on

[1981]

social stuff what is that

[1983]

oh i was saying just like our videos man

[1985]

our videos are crushing it

[1987]

we're uh the guys um henry and jordan

[1990]

or henry and dylan who are making these

[1993]

um we made an offer to them

[1995]

to make dozens and dozens a month

[1998]

are they doing it because i love their

[1999]

videos i think they're gonna do it so

[2002]

we're gonna do like

[2003]

i asked them i'm like send me a quote to

[2005]

do 30 to 60 of videos a month

[2007]

right so they'll do our stuff i actually

[2009]

think that they

[2010]

can reduce the quality a little bit like

[2013]

they're too good

[2014]

well like they take a long time i think

[2016]

that i think they can reduce the quality

[2018]

on youtube

[2019]

because i think people watch youtube a

[2021]

bit more passively i think and they

[2022]

should

[2023]

uh continue with the high quality on

[2025]

instagram and twitter because it's only

[2026]

two minutes long

[2028]

so um weird so so people need to

[2031]

subscribe to watch the videos because

[2032]

they're not just

[2033]

it's not just a video of what we talk

[2034]

about it basically takes this hour-long

[2036]

thing where we're just shooting the [ __ ]

[2038]

it finds the most interesting two

[2039]

minutes it edits us down so that we

[2042]

sound smart

[2043]

and it animates over the top of it so

[2045]

it's like actually fun to look at and it

[2046]

makes way more sense than just hearing

[2048]

us talk about so

[2049]

where do they go to actually watch the

[2050]

videos because we need them to subscribe

[2052]

to the video place

[2053]

so there's a few ways you can do it the

[2055]

first is you follow either sean or

[2057]

sean and i on twitter and we share them

[2059]

a lot personally the second is the

[2061]

hustle's twitter

[2062]

which is just the hustle the third is

[2065]

the hustle's instagram which is the

[2066]

hustle daily the

[2068]

fourth is our youtube channel which we

[2070]

actually have to figure out how to do

[2072]

this because we're using our old youtube

[2074]

account called youtube.com

[2076]

hustlecon so just google the hustle my

[2078]

first million

[2080]

on youtube you'll see it but we have to

[2081]

figure out how to manage that because

[2083]

they're actually kind of getting popular

[2085]

now you know five or ten thousand views

[2086]

a video

[2087]

um and if we do three a week which we're

[2089]

going to start doing that's kind of that

[2090]

gets to be

[2091]

somewhat interesting right so we got to

[2092]

figure that out but those are the ways

[2094]

that they can find it right now

[2095]

yeah i like that i go through the

[2096]

youtube one i like youtube myself

[2098]

and so uh but they're getting a ton of

[2101]

comments yeah the comments are great and

[2102]

i love responding to the comments so i'm

[2104]

just right now

[2104]

it's early days right i'm responding to

[2106]

all the comments because me too

[2108]

fun and they make fun of me a lot i can

[2110]

make fun of you

[2111]

more than you soon there'll be too many

[2112]

comments to respond to but for now i

[2114]

think there's like 17 000 subscribers so

[2116]

i want to like triple that just off of

[2118]

the listeners from this podcast so

[2120]

go to youtube.com hustlecon

[2123]

like hustle.com and then um subscribe to

[2127]

that thing so that you

[2128]

get the videos from us and then work and

[2129]

there'll be a video

[2131]

a video will have only 5 000 views but

[2134]

100 and some odd comments which has kind

[2137]

of been crazy and then the instagram is

[2138]

getting

[2139]

stupid amount of engagements and i think

[2142]

sean you're actually

[2143]

crushing me in terms of clips with hits

[2146]

a handful of your clips have gotten

[2148]

close to 100 000 views

[2150]

um we had one with zach crockett one of

[2152]

our riders and he got

[2154]

70 000 i think the other day nice and so

[2156]

we're just gonna start churning them out

[2158]

and we're going to do way more of these

[2160]

um i think we're going to launch a few

[2161]

more podcasts

[2162]

it's tbd but there's one called like how

[2164]

x makes money

[2166]

so like steph wants to break down how um

[2168]

something makes money and then a similar

[2170]

podcast is the economics

[2172]

of blank uh well we'll talk about the

[2173]

economics of something else

[2175]

um what else are we gonna do i forget a

[2177]

few but anyway we gotta like we're gonna

[2179]

just

[2179]

churn out these clips yeah it's way

[2181]

better to listen to honestly like when i

[2183]

listen to those i'm

[2184]

if i listen to the podcast i kind of

[2185]

cringe myself because i'm like

[2187]

i hate hearing my voice and also you

[2190]

know we wander it's a it's an

[2191]

off-the-cuff unedited conversation but

[2194]

the clips

[2195]

um they're great they're just great all

[2197]

right anyways what else

[2198]

let me wrap this up one thing and i just

[2201]

want to say this now because i think i

[2202]

want to like

[2203]

look back and remember this i think that

[2205]

in one year from now

[2206]

and maybe two years from now these style

[2208]

of clips that we're doing on social

[2210]

are definitely they're kind of their own

[2212]

genre would you agree like

[2213]

it's not like we're changing the world

[2215]

here so i don't want to like over

[2217]

no we're going to get copied if that's

[2218]

what you're getting at because already

[2220]

every time we every time i retweet one

[2222]

of them other successful podcasters or

[2224]

like youtubers

[2226]

are like holy [ __ ] who's making your

[2227]

clips and i'm just like dude

[2230]

you don't i don't know their name i

[2231]

forgot i swallowed that key and that box

[2233]

is locked because

[2234]

i think they're great i think they're

[2236]

better than everyone else's and i don't

[2237]

want everybody copying us and having the

[2238]

same [ __ ] but it's

[2240]

gonna happen it is gonna be the

[2242]

beginning of a new genre do you agree

[2243]

like no one makes high quality [ __ ] for

[2245]

a twitter video yeah

[2247]

and it's uh it's like easy it's easy

[2249]

pickings basically for for us now

[2251]

um all right uh we'll do one more

[2253]

segment yeah let's do it what do you

[2254]

have

[2255]

i got two quick ones so first gumroad

[2257]

just raised five million dollars

[2259]

through a crowdfunding campaign uh i

[2261]

wanted to get your take real quick

[2263]

we can go quick on i don't know how much

[2264]

we have to talk about this but good

[2266]

investment

[2266]

bad investment and then the background

[2269]

yeah secondly

[2270]

i want to know because you raised

[2271]

crowdfunding also so i want to hear your

[2272]

thoughts on that but i'll give the two

[2274]

seconds on gumroad so

[2276]

uh if you've never used it gumroad's

[2277]

awesome as a product it's

[2279]

uh the easiest way as a creator like if

[2281]

i make an ebook

[2282]

or if i make a pdf that i want to sell

[2284]

that has a bunch of information on it

[2286]

i'll go to gumroad all in 10 minutes

[2289]

i'll have a website up

[2291]

that can that i can sell my digital

[2293]

product

[2294]

and i can take payments from it so it

[2297]

does two things right it lets you sell a

[2298]

digital product so like

[2300]

shopify is not great for this shopify is

[2302]

more for like physical products

[2304]

and uh it's just simple it's like i'm

[2305]

just selling one thing i don't need a

[2306]

complicated store and i want to like

[2308]

have to like write code and also like i

[2311]

just want somebody to be able to come

[2312]

and pay with a credit card and the other

[2313]

cool feature they have is you can make

[2314]

it like

[2315]

kind of like pay what you want uh so

[2317]

it's sort of like a tip jar

[2318]

essentially for for something you make

[2320]

and so some people have made you know a

[2321]

lot of money doing this i think some

[2323]

people at the hustle i know steph did a

[2324]

book on i think gumroad that did like

[2327]

thirty thousand dollars in sales maybe

[2328]

50 or something like that

[2330]

it did 70. i've made 10 i've made tens

[2332]

of thousands of dollars on gumroad what

[2334]

was your product you sold on gumroad

[2336]

how to so before the hustle i owned a

[2339]

roommate matching

[2340]

business and i mastered craigslist

[2343]

and in cities like san francisco and new

[2345]

york um

[2347]

a person on craigslist will get hundreds

[2349]

of replies to their apartment and so i

[2350]

just taught people how to

[2353]

email people in order to get an

[2354]

apartment on craigslist and it was so

[2355]

successful that on the first date with

[2357]

my now wife

[2358]

i asked her how she got an apartment

[2360]

she's like oh i just needed some guide

[2361]

online

[2362]

and she bought my guide i mean i sold a

[2364]

lot of them so that was my product

[2367]

that's hilarious i didn't know that um

[2369]

yeah so gumroad is called

[2370]

by the way i'll plug it gumroad the

[2373]

miracle craigslist template

[2375]

there you go um okay so

[2378]

so it's for that kind of thing it

[2380]

enables a different kind of seller

[2382]

been around for like i literally think

[2383]

10 years now

[2385]

they went through this crazy story where

[2386]

they came out got hot

[2388]

raised a bunch of money from like big

[2390]

name vcs

[2392]

then things didn't go so well had to

[2394]

basically unwind

[2396]

the whole thing so like laid off or let

[2397]

go or employees left or whatever went

[2399]

back to like kind of like a

[2400]

one to three person operation i think um

[2404]

they went to like kind of bootstrapping

[2405]

it and went back to kind of like

[2406]

focusing on profitability and because

[2408]

they realized they couldn't raise any

[2409]

more money

[2410]

and then now they're back 10 years later

[2413]

so that was like you know

[2414]

a 10-year arc and now they're like kind

[2416]

of restarting it again like we're going

[2417]

big again

[2418]

and uh and they have some pretty

[2420]

interesting metrics so bray you pull up

[2421]

their

[2422]

go to their uh fundraising thing the

[2424]

metrics are

[2425]

are it doesn't make that much money but

[2428]

it has a

[2428]

so basically the way gumroad works is

[2430]

people post stuff for sale and

[2432]

so in terms of gross transactions i

[2434]

don't think they re

[2435]

no before that is 200 200 and something

[2438]

million 220

[2439]

ish uh million dollars in gmv which is a

[2442]

bit

[2442]

like a month or a year yeah per year

[2445]

yeah so

[2446]

pretty high gmv it's growing like crazy

[2450]

uh it's a really good product i love it

[2452]

but the actual

[2454]

not the net income but like the uh net

[2456]

revenue

[2457]

um it's not significant it was like 200

[2459]

000 a month it was like um

[2461]

i think i just read it so so i'll pull

[2463]

these up but uh or you go get the

[2465]

republic their fundraising page

[2466]

it has all the stats on it but basically

[2468]

if i remember correctly it's like eight

[2469]

to nine million dollars of

[2471]

net income last year that they got to

[2472]

keep and then from that they had one

[2475]

million dollars

[2476]

profit at the end of the year i don't

[2479]

think then it's that

[2480]

high but that would be cool if it were

[2481]

but the basis basically exploded during

[2484]

the kind of like covid

[2485]

um bump it so you could check check out

[2487]

this this fundraising page real quick

[2488]

we'll just we'll just yeah go ahead

[2489]

read off the stats and then i'll tell

[2491]

you my opinion well i'll just tell you

[2492]

my opinion now while you're looking that

[2493]

up which is i

[2494]

would not invest in this at all i would

[2497]

run away from this

[2498]

okay so i'll do the number i'm gonna

[2500]

explain why in a second last year okay i

[2501]

was a little high so last year

[2503]

73 million this year 143 million

[2506]

um and then their revenue off that was 9

[2509]

million

[2510]

their gross profit they say is 2.6

[2512]

million and the net income at the end of

[2514]

the day for them was 1 million dollars

[2516]

uh in 2020. and it was only 1 million

[2520]

because they only had one employee so of

[2521]

that two so they really had two point

[2522]

six million dollars in revenue

[2525]

and the only thing they had to support

[2526]

was one or two employees and certainly

[2528]

nine million in revenue nine million was

[2530]

their take

[2530]

off the total transaction and then they

[2533]

have more than one employee now i think

[2534]

because he kind of like rebooted the

[2535]

company to grow again

[2537]

and so nine million is what the company

[2539]

made so

[2540]

but they're raising i think at like a

[2542]

hundred million dollar valuation or

[2543]

something like that

[2544]

um i would not i would not invest in

[2547]

this at all

[2548]

we've really butchered the numbers here

[2550]

sorry yeah we should have prepped this

[2552]

one

[2552]

uh i would not invest in this at all and

[2555]

i'll tell you why

[2557]

i was a fan of gumroad since 2012. my

[2560]

friend nathan barry

[2562]

told me about it because he had a book

[2563]

there and he went and spoke at the

[2564]

gumroad office and i went to their

[2566]

office

[2566]

and watched him speak and i was like

[2568]

damn this is great what is this whole

[2570]

government thing this is awesome yadda

[2571]

yadda

[2571]

i started i began as a governor to use

[2573]

in 2011. but the founder was like a

[2575]

prodigy his name sahil i think his name

[2578]

seemed like a like a cool dude real

[2580]

smart he left pinterest as the third

[2582]

employee to start this he was like a

[2583]

prodigy started the company at 19.

[2585]

but he failed um which is great that's

[2588]

fine you know you take swings it doesn't

[2590]

always work out and he raised 16 million

[2591]

dollars he got the investors to write it

[2593]

off saying like all right we'll give you

[2594]

back all the equity this is dead for us

[2596]

and then he went and worked on it and he

[2599]

kept working on it which is cool

[2601]

but now none of the investors or the

[2604]

employees who previously worked there

[2606]

all their equity got completely canceled

[2607]

out because somehow in good faith they

[2609]

said we're out of here fine you could

[2611]

have it

[2611]

and it's actually going to turn out to

[2613]

be something and i wouldn't want to

[2614]

invest in this person for two reasons

[2616]

the first i don't think that he cares

[2619]

about investors

[2620]

i think that he just cares about

[2621]

creating cool stuff and making his

[2624]

lifestyle great

[2625]

which is no no problem i'm like that as

[2628]

a little bit as well

[2629]

but i wouldn't want to invest money at

[2630]

100 million evaluation someone with that

[2632]

attitude

[2633]

two if he takes the money and doesn't

[2636]

give money back to the people who gave

[2637]

equity to

[2638]

and tries to build this thing to sell uh

[2640]

i think that that's unethical and i

[2641]

don't wanna be part of that so that's

[2643]

why i would pass on this

[2644]

interesting yeah i've i heard somebody

[2647]

else talking about that as well

[2648]

uh i don't know the whole situation so

[2652]

i can't say you know exactly how those

[2655]

conversations went down and what

[2657]

everybody was on board with and whatnot

[2658]

by the way i don't know the whole

[2660]

situation either a lot of what i've just

[2661]

said is

[2662]

is is that's the public sound i've heard

[2664]

rumors

[2665]

and a lot of it is hypothetical but this

[2667]

is what i think is i mean if you

[2669]

if you just read publicly what's going

[2670]

on you can kind of it's right

[2672]

that's in line with what i've heard so

[2673]

none of that's out of line i don't think

[2675]

that he did it to screw anybody at all i

[2677]

don't think so i think literally the

[2679]

expectations of the company were too

[2680]

high

[2680]

it wasn't going to continue growing at

[2682]

that pace it wasn't i don't think he

[2683]

tried to do anyone either so he was like

[2685]

either we shut this down we

[2686]

fire sale this or we kind of unwind it

[2690]

and get it back to a bootstrappable

[2691]

company but if we're going to do that

[2692]

then this whole venture structure and

[2694]

all these employees

[2695]

don't make any sense anymore and i'm

[2697]

great with that right

[2698]

i'm great with that until right now

[2701]

you're going back to the growth story

[2702]

now the reason i wouldn't invest is just

[2704]

pretty simply i don't think it's a great

[2705]

business i don't like businesses like

[2707]

this i don't like patreon

[2708]

i don't like substance for the same

[2710]

reason i think they are amazing products

[2712]

they are good for the world but they

[2714]

make for crappy businesses

[2716]

if you just look at the numbers if you

[2718]

know these guys doing 150 million

[2719]

dollars of gmv 10 years into the

[2721]

business

[2722]

and they're making a million dollars a

[2723]

profit at the end of the day still

[2725]

is there so that million dollars of

[2726]

profit you're valuing at 100 million

[2728]

dollars today which means for me to get

[2730]

10x on my money which is what i need

[2732]

for a illiquid early stage startup this

[2734]

has to become worth a billion dollars or

[2736]

and so you're telling me that this

[2738]

company that's doing you know

[2740]

sub 10 million in revenue sub you know

[2742]

like about 1 million in profit

[2744]

is gonna be worth a billion dollars i

[2746]

find it

[2747]

like i think it's a bad bet and you're

[2749]

not getting paid for the risk you're

[2751]

taking because you're already paying up

[2752]

at 100 million

[2753]

valuation why because he's super popular

[2756]

on twitter

[2757]

he's super well connected with other

[2758]

investors like naval as an investor and

[2760]

all this stuff

[2761]

um because they're friends and whatnot

[2763]

and so i think that

[2765]

i don't think the retail investor is

[2767]

getting a great deal here i think that's

[2769]

also

[2769]

i have this general thing

[2772]

that's kind of unpopular which is uh

[2775]

crowdfunding

[2776]

is the you know bottom of the barrel

[2777]

companies like the best companies the

[2779]

ones that are hot that are growing

[2781]

get picked up by professional investors

[2783]

and

[2784]

the stuff that you end up seeing on

[2785]

crowdfunding sites i don't think

[2788]

are the big breakout companies in

[2790]

general now i know the hustle actually

[2791]

did a small crowdfunding thing but yours

[2792]

was a little different

[2794]

yeah i could raise that you raised from

[2796]

real investors and you could have raised

[2797]

all the money from real investors you

[2798]

raised

[2798]

most of it you just opened up a small

[2800]

amount so your community would

[2802]

feel like bought into the product i

[2803]

think that's a different thing then

[2805]

it is a different thing i actually

[2807]

regret doing that and i wish i didn't do

[2808]

[2809]

um and i wish i didn't do it because

[2811]

when you do that you now have a whole

[2813]

lot of people who are going to ask you

[2814]

questions and things like that and it's

[2816]

quite distracting

[2817]

and did they get paid out by the way

[2819]

from this deal that the deal

[2820]

they all got to check so they all know

[2822]

what the thing sold for then right

[2824]

how are you how are you planning to keep

[2825]

it a secret if they are all going to get

[2827]

some multiple of their money

[2829]

because the multiple that they get was

[2831]

because the total consideration

[2833]

was like the retention of employees and

[2835]

all that stuff they don't get that

[2836]

yeah like i personally am going to make

[2839]

ton like maybe more money just off the

[2842]

retention

[2843]

package than the cap table package

[2846]

right um so there's things like that

[2849]

and also it depends i'm not saying for

[2852]

my deal but for some

[2853]

deals it depends how the note's

[2855]

structured yep um

[2857]

but it's it's not fun i think because

[2861]

you have to report to people on a

[2862]

quarterly basis about

[2863]

certain stuff and so it's basically like

[2865]

you're a publicly traded company

[2867]

yeah that may not be worth the hassle i

[2869]

don't think it's worth the hassle

[2871]

um and i do agree that a lot of them are

[2872]

bottom of the barrel not all but a lot

[2874]

right yeah that said if you're okay with

[2878]

the not having privacy which some people

[2880]

are cool with that i do actually think

[2881]

it's wise to get some users to invest in

[2883]

you

[2884]

you know this is actually how um samuel

[2886]

adams beer company got started

[2888]

they let their customers buy shares in

[2890]

the company before it went public

[2891]

and then and and in their case they said

[2893]

it helped them a ton i agree i like when

[2895]

you raise from customers

[2897]

i don't and i think that's a totally

[2899]

different thing than just going on a

[2901]

crowdfunding platform and saying hey

[2903]

person who wants to invest in tech but

[2904]

you don't have the network and you don't

[2906]

have the know-how and you're not in any

[2907]

of the funds

[2908]

um like you should just invest in my

[2910]

thing you're not a customer of it

[2912]

whereas like let's say you're samuel

[2914]

adams or next week next episode i'm

[2915]

going to talk about ben and jerry's ben

[2916]

and jerry's did the same thing they did

[2917]

[2918]

they did a share offering to their local

[2920]

customers in vermont

[2922]

so that they would be more likely to

[2924]

shop at their store continue to come

[2925]

back to the store because they feel like

[2926]

a part owner

[2927]

what you guys do with the hustle you let

[2928]

the readers invest

[2930]

um i think that's very different than

[2932]

what you see on most of the crowdfunding

[2934]

sites which is basically

[2935]

what when you show up on a crowdfunding

[2937]

site it's typically i struck out with

[2939]

real investors

[2940]

so this is my last show you know and

[2941]

that's why i say bottom of the barrel

[2943]

that's not nice and you know i'm sure

[2945]

that's not the case for all the

[2946]

companies

[2946]

i have friends that have done this and

[2948]

the friends i've had that have done this

[2949]

that's exactly what happened

[2950]

they struck out with the sophisticated

[2952]

investors so they go to the

[2953]

unsophisticated investors and try to

[2954]

patch together

[2955]

three thousand dollar checks five

[2956]

thousand dollar checks or whatever to

[2958]

get and it

[2958]

doesn't mean that they're not going to

[2959]

be successful it just means they weren't

[2961]

they couldn't get it done in the church

[2963]

where the business is at today was not

[2966]

juicy enough where these

[2967]

hawks the you know professional

[2969]

investors are like hawks they circle

[2970]

these companies that are

[2972]

that are high growth potential that

[2973]

could be big big winners

[2975]

and they pounce on them but you can't

[2976]

even you know before they even start

[2978]

fundraising they'll often get picked up

[2980]

and so um typically if you're at the

[2982]

crowdfunding point that means you've not

[2984]

only not got scooped up early by the

[2986]

hawks

[2987]

you probably went and pitched them and

[2988]

they said no and now you're on the

[2990]

retail investor

[2992]

great well you want to do one more topic

[2994]

or yeah let's do one more

[2996]

uh the other one is this idea or

[2998]

something cool that uh ben showed me

[3000]

called study stream live have you heard

[3002]

of this

[3003]

no google it somebody tried doing this

[3006]

for

[3006]

working but it's basically like hey

[3008]

everybody's working from home remotely

[3010]

it can be kind of lonely and i forgot

[3012]

what the name of the

[3013]

of the work related one was but it's

[3015]

basically i had one

[3016]

it was called peak and it was horrible

[3021]

dude there was like times where like we

[3023]

had this one plug-in where it would take

[3024]

a picture every 30 seconds or every two

[3026]

minutes or something

[3027]

so you could like see your co-workers

[3029]

and do [ __ ] but like there'd be times

[3031]

[3032]

like look this isn't this sounds like

[3034]

bro and embarrassing but there's

[3035]

definitely times where you're shirtless

[3037]

where you're on the toilet using your

[3038]

computer

[3039]

where you're like walking around in your

[3040]

underwear and there was times they

[3041]

caught me like

[3042]

shirtless in a peek and i was like oh my

[3044]

god this is right like right when you're

[3046]

laying in bed

[3047]

like playing on the computer or like so

[3049]

that's a bit of a different thing

[3050]

alright so

[3051]

i know what you're talking about that's

[3053]

like a uh kind of like

[3055]

spontaneo like it's kind of like a

[3057]

passive way of sharing what you're what

[3058]

you're doing this is different

[3060]

there's this is you want a focus do you

[3062]

want kind of like a study buddy

[3064]

and so you say all right for the next

[3065]

hour match me with someone else

[3067]

i think focus mate is the name of the

[3069]

one i was thinking about which is

[3070]

it matches you with one person and you

[3071]

get to work together you're both going

[3073]

to work on something at the beginning

[3074]

you're like oh yeah i'm working on my

[3075]

email newsletter today and the other

[3077]

person's like yeah i have this report i

[3078]

need to give to my boss

[3079]

okay i'm on there right now i'm on their

[3081]

website i already know what's going to

[3083]

happen

[3083]

with this company so let me explain what

[3085]

it is first so so

[3086]

you get paired for the hour you're

[3088]

supposed to focus and get something done

[3089]

so it's supposed to increase your

[3090]

productivity because you kind of have

[3091]

like a buddy

[3092]

who's holding you accountable from just

[3093]

drifting off and doing nothing

[3095]

um and you also can meet people and it's

[3097]

like kind of like a speed dating thing

[3098]

where you're gonna end up bumping into

[3099]

people and you're not just

[3101]

alone all day in silence in your house

[3104]

so that's the idea focus mate was trying

[3106]

to do it for for work

[3108]

this study um the study thing what was

[3110]

called study what livestream it's study

[3112]

stream

[3113]

live so these guys are doing it for

[3115]

studying for university students who are

[3117]

doing remote learning

[3118]

and um it is blowing up actually and so

[3122]

if you go there and you try to join one

[3123]

of these rooms

[3124]

they have like ten thousand person rooms

[3127]

uh like you can go join like a server

[3128]

like okay i'm gonna join this server

[3130]

there's a thousand spots

[3131]

they're all full like go go i've tried i

[3133]

tried them sometimes

[3134]

they're full uh most of the most of the

[3136]

day and uh which is interesting that

[3138]

means there's about 10

[3139]

000 people that can concurrently using

[3141]

this product at any given time

[3142]

how did ben find this he said oh this

[3145]

thing's going viral on tick tock

[3147]

um and so that they might be like a

[3148]

temporary thing where they're full right

[3150]

now because they're going viral on tick

[3151]

tock but

[3152]

you know tick tock is kind of a younger

[3153]

generation and they're basically it

[3155]

speaks to them which is like hey

[3157]

you know you're at home it's kind of

[3158]

lonely it's kind of boring and you don't

[3160]

meet anybody but you don't get to see

[3160]

your friends you don't get to meet any

[3162]

people

[3162]

and you i want to focus i wouldn't say

[3165]

it's going viral the most video has 35

[3167]

000 views

[3168]

um but they do have traction for sure

[3170]

like every video has seven thousand

[3171]

views so

[3172]

yeah i think it's other people it's not

[3174]

their own videos i think there's other

[3176]

people talking about it that went viral

[3177]

that's how people discovered it somebody

[3178]

okay i'm on the website right now i go

[3181]

to their website it says boost your

[3182]

focus join a 24 7 virtual room

[3184]

i click a room to join uh i click focus

[3187]

room and i click the room to join and it

[3188]

just takes you to a

[3190]

google uh a zoom room right like don't

[3193]

do it it's going to mess up the podcast

[3194]

but don't join it well i just clicked it

[3198]

and it like prompts you for a zoom room

[3200]

now

[3201]

am i weird or dirty and thinking i think

[3204]

this is just going to become

[3205]

like dicks

[3209]

i mean i think that the younger people

[3211]

the people who use this uh are

[3213]

like better internet people than our

[3216]

generation

[3216]

so i don't think i don't i actually like

[3219]

our generation i think would default to

[3220]

thinking it would be dicks

[3222]

i think that this these folks would not

[3223]

default to that but

[3225]

is this looks like a really innocent and

[3227]

lovely

[3228]

internet community is it going to be

[3230]

ruined with that that's probably

[3232]

wherever there can be dicks there will

[3234]

be dicks right so i think i think there

[3236]

definitely there's going to be some

[3237]

people doing it they're going to have to

[3238]

figure out a way to stamp that out

[3240]

one thing might be you know the big

[3241]

thing here is can they can they pull off

[3243]

a subscription

[3244]

so can they get you to pay to have this

[3247]

this you know study buddy kind of set up

[3249]

where you get to focus

[3250]

you get to meet some new people will

[3252]

people pay i i'm skeptical of it but i

[3254]

found it interesting this is new

[3256]

i don't know how to feel about it and so

[3257]

i think rather than judge i'm just

[3259]

i'm just kind of like i'm gonna watch

[3260]

this one and see what happens so a whole

[3262]

bunch of media dorks that i'm friends

[3264]

with they're all like oh

[3265]

media is like the future of education

[3267]

commerce and community like they use

[3269]

these stupid ass buzzwords and they say

[3271]

all this [ __ ]

[3272]

no or they say like we're going to

[3275]

create like a 3d

[3276]

thing things you can it's like no no no

[3278]

you guys are thinking about this whole

[3279]

like first of all colleges are always

[3281]

going to exist and we're always going to

[3282]

need them whatever yeah yeah

[3283]

but this company that i'm seeing uh

[3286]

study stream

[3287]

this is a crazy unique gen

[3290]

z like the people who i've talked about

[3292]

who say this are typically in their 30s

[3293]

and 40s

[3294]

um this looks like it was created by an

[3297]

18 year old who's in the know

[3298]

and it's totally unique it's so

[3300]

interesting i don't care if this fails i

[3302]

think it's a really good

[3304]

uh swing very unique

[3307]

very very unique very great person it

[3309]

was like a student project i don't think

[3310]

this is meant to be like a company

[3312]

necessarily like there's a kind of like

[3313]

an about page on there

[3315]

you could probably check it out but it

[3317]

sort of said like this was made by the

[3318]

student

[3319]

group of whatever like some place and it

[3321]

just seems kind of like a humble side

[3323]

project that

[3324]

is getting a little bit of momentum and

[3325]

it kind of tells you like there's

[3327]

something interesting there it's not

[3328]

easy to get that level of traction uh

[3330]

well i don't know if it'll stay it's

[3331]

probably not gonna be the biggest thing

[3332]

in the world but

[3333]

i thought that was a pretty neat idea i

[3335]

think that this is an incredibly

[3337]

successful um project

[3340]

uh who created this i'm looking for it

[3344]

there is a guy named paul scott did he

[3346]

create this

[3347]

i just like him googling the url um you

[3350]

can't find anything about it

[3352]

people on reddit are talking about it uh

[3355]

this is crazy that's yeah this is super

[3358]

interesting it's very it's still

[3359]

very underground yeah seriously

[3363]

i thought this was cool um that's all i

[3364]

kind of have for today i have uh

[3367]

i have two good ones for next uh the

[3368]

next pod so i'm excited about that

[3371]

i found it uh it had this thing has

[3374]

funding

[3376]

it's like a company company

[3380]

so i googled studystream.live and i went

[3383]

a guy's linkedin page and he's the

[3385]

co-founder of a vc firm

[3387]

it's called knowledge collective is a

[3388]

venture builder focused on global impact

[3391]

by disrupting health education and

[3393]

sustainability

[3394]

and he has studystream.live as one of

[3397]

their

[3398]

portfolio companies along with studypal

[3400]

dot live

[3401]

young leaders.digital and dot institute

[3405]

i think that's all that's all for this

[3407]

episode let's wrap it um

[3409]

i'll break you what'd you think of this

[3411]

one oh by the way uh

[3413]

everyone said that the um

[3416]

recap at the michael thing was the best

[3418]

thing so i guess we should do those more

[3420]

yeah i thought that was good i hope

[3422]

people stuck around to the end because

[3423]

we didn't

[3424]

uh i think we probably should have put a

[3426]

line in at the beginning that was like

[3427]

hey

[3428]

this is an interview with michael saylor

[3430]

he's an awesome guy for this reason

[3432]

and uh you know the interview was a

[3433]

little bit weird we actually debriefed

[3435]

it at the end of the show

[3436]

uh if you want to skip to the last 10

[3437]

minutes you want to listen to it that's

[3438]

the last 10 minutes but blah blah

[3440]

i feel like there's probably a lot of

[3441]

people who got five minutes in or 10

[3443]

minutes in and we're just like what's

[3444]

going on here uh yeah i'm gonna listen

[3446]

to something else i'm gonna go do

[3447]

something else

[3448]

but the people who didn't make the end

[3450]

gave us a lot of good feedback on it but

[3452]

by the way

[3453]

some of the feedback that we got was

[3454]

like why'd you guys try to brow out with

[3456]

him at the beginning about cars and [ __ ]

[3458]

like he didn't want that like dude we

[3460]

actually

[3460]

what's so funny is we like planned that

[3462]

we're like what should we like do

[3463]

icebreakers

[3464]

like we said like eight ideas and i was

[3466]

like i can just ask them about cars

[3468]

right and we're like oh that's the best

[3470]

of the worst just ask them about cars

[3472]

yeah i would agree with them that it

[3474]

didn't work but

[3475]

i would not agree that you should just

[3477]

like not try to

[3479]

get the guests into like like to shake

[3482]

off their

[3483]

pr speak right like it you know

[3486]

more times than not it's better to get

[3488]

somebody feeling loose and comfortable

[3489]

and laughing and talking about something

[3491]

that they're genuinely

[3492]

like something about themselves than

[3495]

them just showing up for their you know

[3497]

eighth interview of the last week

[3499]

and just saying the same thing again

[3501]

which you know for a guy like him he

[3502]

does a ton of interviews

[3503]

so you know if you want to listen to one

[3505]

of those like i've listened to many of

[3507]

them they're all the same on youtube you

[3508]

can go listen they're good

[3509]

but they're all the same and so i was

[3511]

hoping to shake them uh we failed at it

[3513]

and i actually had a kind of an

[3515]

interesting learning afterwards

[3517]

uh that i'll tell you about i um

[3520]

i was thinking afterwards i was training

[3521]

i went and worked out right after the

[3523]

thing and my trainer could tell my head

[3524]

was kind of somewhere else at the

[3525]

beginning he's like what's up

[3528]

and i was like man we just had this

[3529]

interview with this guy i'm so excited

[3530]

about it because i think he's a baller

[3532]

but honestly the interview was kind of

[3534]

awkward and um

[3536]

and i felt like he was he was a little

[3537]

bit flat it didn't seem like he wanted

[3539]

to be there

[3540]

and then i feel like you know

[3543]

i thought we could shake him out of that

[3544]

i thought we could make it good no

[3545]

matter how the guest comes in but like

[3548]

it didn't work or the [ __ ] we tried

[3549]

didn't work and he was like he asked me

[3551]

a question and i i sort of thought about

[3553]

it he goes

[3554]

you know he got me thinking there's this

[3556]

woman named glo

[3558]

who is the executive coach for a bunch

[3561]

of the top dogs at twitch

[3562]

i think for the ceo oh she's been her

[3564]

exec coach for like 14 years or

[3566]

something like that

[3567]

and she always comes and does these like

[3569]

with the exact team she'll do this like

[3570]

team building thing with us where she'll

[3572]

come to our off site

[3573]

and um normally if you get all the execs

[3576]

in a room

[3577]

it's just very type a it's like we need

[3579]

to talk about our problems we need to

[3580]

talk about our goals and our plans and

[3582]

how we need to be more cross-functional

[3584]

and blah blah blah and when glow is

[3586]

there she won't let you just like stay

[3588]

in the logical part of your brain

[3590]

you have to like get real a little bit

[3591]

you have to be like

[3593]

a more of a human being more more open

[3595]

more emotional you have to be able to

[3596]

say if you're pissed off at somebody

[3598]

she'll get you to actually say what's on

[3599]

your mind

[3600]

and not just stay at the surface so

[3601]

she's like a master and this woman's

[3602]

like i don't know 80 something years old

[3605]

so what she she is like uh she was so

[3607]

good at this like i remember

[3609]

the ceo emmett he has this like twitch

[3612]

type

[3612]

a little like tick like a kind of like a

[3615]

speaking tick he has where

[3616]

when he's thinking hard or if he's like

[3618]

disagrees with you

[3619]

he'll start like kind of like grabbing

[3621]

this thing on his neck and he'll just do

[3622]

this for like

[3623]

10 minutes while he's talking to you and

[3625]

i noticed it many people noticed it

[3626]

but nobody's ever gonna say anything to

[3628]

emmett about this like i'm not gonna be

[3629]

like dude what are you doing

[3631]

um or like hey you know you do that like

[3633]

i would just never say it and nobody

[3634]

ever says it so he always does it

[3636]

but it's like um and so this is the

[3638]

first time i knew she was a baller was

[3640]

as soon as he started doing it in one of

[3641]

the big exact

[3642]

kind of off-sites she was like emmett

[3644]

knock it off with that thing you're

[3645]

doing on your neck

[3647]

and i was like i was like whoa this lady

[3650]

is like and like that was just like she

[3652]

was just she didn't think about it she

[3654]

said it

[3654]

and she said it in such a like harmless

[3656]

way he took no offense he's like oh yeah

[3658]

thanks

[3658]

he just moved on and then for other and

[3660]

then she'll like actually do like some

[3662]

pretty sophisticated techniques where

[3663]

you say something

[3664]

and she'll be like you know you kind of

[3667]

hesitated when you said that and i know

[3669]

you you're a confident guy you typically

[3670]

don't hesitate

[3671]

what's what was that and then you like

[3674]

start pouring your soul out the glow and

[3675]

she like gets you she opens everybody up

[3677]

so anyways i was thinking what would

[3679]

glow have done if she was in that

[3681]

interview with michael sailor

[3682]

and that's when i realized what we

[3685]

should have done we should have just

[3687]

five minutes in we both recognized like

[3689]

hey this is not going super well

[3691]

and um i don't know about you that's how

[3693]

i felt would you say the same about five

[3695]

minutes in yes

[3696]

and so what we should have done is just

[3698]

been like

[3699]

you know michael like i'm i've watched a

[3702]

ton of your videos

[3703]

you are super smart you have uh taught

[3706]

me a lot about this space and

[3708]

honestly i was really really excited to

[3710]

have you on like i'm a fan of yours and

[3712]

i don't say that about most of the

[3713]

guests

[3714]

uh and i've seen you when you're

[3715]

switched on and like

[3717]

you know when you explain something uh

[3720]

it just

[3720]

it just it's so spot on and it really

[3723]

resonates

[3724]

and i feel like you're not fully

[3726]

switched on right now like and

[3727]

we should have just addressed it and

[3729]

just been like hey like

[3731]

i know you probably do a ton of these

[3733]

but i've seen you at your best and like

[3735]

can you give us your best like can you

[3736]

give us your a game can you and we

[3738]

should have

[3738]

i don't know what the phrasing is it

[3740]

doesn't really matter what the phrasing

[3742]

is to be honest with you

[3743]

but i think we should have at the

[3746]

beginning and not in the debrief

[3748]

while it was happening we should have

[3749]

found a way to just

[3752]

just open them up just say hey look

[3754]

let's call what it is right now like

[3756]

what are we doing here and let's make

[3758]

this great you know there's people out

[3759]

here who have never heard i've heard all

[3760]

your interviews

[3761]

people listen to this that have never

[3762]

heard of you they've never heard we

[3764]

should have

[3765]

100 and i think what a lot of people

[3767]

don't realize and what i didn't realize

[3768]

until i got into this game was

[3772]

we're like try to be like friends with

[3774]

these people or at least cordial

[3776]

friendly

[3777]

and it's really awkward to to be like

[3780]

this is weird isn't it like it's like

[3782]

imagine just like having a conversation

[3784]

with a stranger at a party that you met

[3785]

i mean that's kind of what we're doing

[3787]

yes and it's really uncommon it's really

[3789]

uncomfortable to do that

[3791]

but we should have done that and that's

[3793]

what we should do more of

[3795]

and even now while i'm rambling i'm not

[3797]

saying the right thing like it's not

[3798]

coming out right

[3799]

but what i do know is that was the move

[3802]

that was the move and there's no there's

[3804]

no um

[3805]

[Music]

[3807]

that was the lesson that was the that

[3808]

was the big gain of that like i thought

[3810]

the episode was going to be amazing

[3811]

frankly i don't think the episode was

[3813]

amazing

[3813]

but an amazing thing came out i really

[3815]

liked it i know but for me

[3817]

it wasn't something i'm proud of but the

[3819]

thing i the amazing thing that did come

[3821]

out of it was

[3822]

we got into an uncomfortable situation

[3825]

and we got a rep trying something that

[3827]

was hard to do

[3829]

we kind of failed at the rep but because

[3831]

of that situation i now know next time

[3834]

what i will do if i'm ever in that

[3835]

situation again

[3836]

um and so like that was the that was the

[3838]

goal that came out of that for me

[3840]

i wanted to share that yeah and i would

[3843]

actually want to interview

[3844]

more crazy interesting off-the-wall

[3847]

people

[3847]

um i think we just need a few more reps

[3849]

to get to

[3851]

to get in there most people we've

[3852]

interviewed have been pretty easy i mean

[3853]

ty lopez was hard

[3854]

and we i think we actually kicked that

[3856]

one in the ass yeah i thought we were

[3857]

good on that one that one was also

[3858]

challenging and i was thinking um i

[3861]

actually think you're really good at

[3863]

naturally doing the thing which is

[3864]

naturally warming the guest up because i

[3866]

think you're very informal

[3867]

you're very casual so that just like

[3870]

they're like oh that's the tone of this

[3871]

thing

[3872]

uh he's not trying to like give this

[3874]

polished intro

[3875]

you'll just be like you're like a

[3876]

interesting guy right like you're cool

[3879]

and then they're like what then you're

[3880]

like you know you're like a cool guy and

[3882]

you you're clearly smart and like you

[3884]

know

[3884]

and you do this thing and like i

[3886]

remember with the guest who came on for

[3887]

deep sentinel you were like

[3888]

talking about how you wanted to like

[3890]

convert your truck into an overlander

[3892]

and then he like had that in common and

[3893]

it actually

[3894]

worked out amazing to just talk about

[3895]

like some you know

[3897]

something that was not just hey tell me

[3899]

about your company and why it's so great

[3901]

because he knows that pitch will go into

[3902]

it'll go into autopilot and you got him

[3904]

talking about something that was not

[3905]

autopilot

[3906]

and with like others like uh the david's

[3908]

tease guys or whatever

[3910]

you were like um i think you called him

[3912]

like a handsome dude or something

[3914]

like you know he's like it like gets

[3916]

them into they get some laughing it gets

[3918]

them out of there i call them really

[3919]

good-looking yeah yeah you're really

[3921]

looking um

[3924]

he doesn't expect that and so i think

[3925]

you do a good job of it but sometimes

[3927]

obviously

[3927]

it's a swing it didn't work dude michael

[3930]

alfied me

[3931]

out alphaed me so hard i was like yeah i

[3933]

got this card so fast he's like

[3935]

yeah like a jet he's like i prefer jets

[3938]

and yachts

[3939]

i was like all right right all right

[3941]

daddy you got me um

[3943]

i brayu what do you think about today

[3945]

and last week actually

[3947]

one of the video was is i've seen dozens

[3950]

of these videos and nobody's ever asked

[3951]

them about that ship

[3953]

so there you go sam was the first to ask

[3955]

about the ship

[3957]

um i think you should have them back on

[3959]

i think second time around

[3960]

might be better yeah and um

[3963]

i think sean one thing that i don't

[3965]

think i'm handling well and tell me if

[3967]

you're struggling with it is

[3968]

with these videos getting out we're

[3970]

getting way more comments and becoming a

[3971]

little bit more public figures

[3973]

um it definitely uh

[3976]

like i'm a i think i'm a pretty tough

[3978]

guy like in terms of like i don't let a

[3979]

lot bother me

[3981]

it bothers me sometimes does it bother

[3982]

you

[3984]

uh it's definitely the case that

[3987]

one negative thing i hear it 20 times

[3991]

forever you know it's like one negative

[3992]

is worth 20 positive comments

[3995]

it doesn't even be negative just like

[3996]

because often it's like something

[3998]

totally true

[3999]

and or it's just something you know

[4000]

ridiculous but

[4002]

uh a negative thing does like sit in

[4004]

your brain a little bit more

[4006]

and i think that there's probably some

[4008]

like getting used to

[4009]

of that where eventually that'll just

[4010]

wear off right like like in any public

[4012]

speaking or any kind of like any time

[4013]

you put yourself out there like

[4015]

you do develop thicker and thicker skin

[4017]

as you go for us

[4019]

we weren't like i wasn't podcasting i

[4021]

don't know like a little over a year ago

[4022]

right i didn't

[4023]

i didn't make content i didn't put my

[4025]

face on video i didn't put my name

[4027]

behind

[4027]

ideas that are good or i didn't try to

[4030]

like go

[4031]

you know interview a billionaire and do

[4033]

all this stuff i wasn't really trying to

[4034]

do that

[4035]

and so it's definitely definitely

[4036]

getting thicker skin i would say like

[4038]

on the whole i don't feel like i'm

[4041]

too sensitive about it because um uh

[4045]

like i just i spend very little time

[4046]

thinking about it but if i if i'm honest

[4048]

yeah a negative comment definitely does

[4050]

um you know reverberate in my ears

[4054]

ten times more than a positive

[4055]

compliment which i just kind of brush

[4057]

off immediately and don't

[4057]

i don't care about positive compliments

[4059]

they like they might as well not exist i

[4060]

don't even see them but

[4062]

and it's not to the point where it ruins

[4063]

my day but it like gives me it's like a

[4066]

shitty half hour

[4067]

right it's like a shitty half hour i

[4069]

also think i'm

[4070]

more fortunate than anybody right like

[4072]

when i did the cnbc thing today

[4074]

i watched the video in the first 10

[4075]

seconds i'm like why the [ __ ] do i blink

[4077]

so much

[4078]

what am i doing do i always blink if it

[4080]

makes you feel better

[4081]

nobody else you look cool i think you

[4083]

looked cool i the the way that you look

[4085]

now is like a hundred times cooler than

[4088]

you way you looked

[4089]

a year and a half ago yeah my hair out

[4093]

it passed the

[4094]

uh awful zone of growing it out and now

[4096]

it's like okay no and you're like you

[4098]

used to have a little baby face you just

[4100]

look better i just think you look like a

[4101]

cool person

[4102]

oh thank you appreciate that yeah the

[4103]

facial the facial hair i think you look

[4105]

like a cool guy

[4106]

uh i said you're back i like compliments

[4108]

all right there we go i'm back i'm back

[4109]

in the game

[4110]

right up right you am i wrong he looks

[4111]

way cooler now

[4113]

the thing that you probably don't like

[4114]

is when they come when like one of them

[4116]

likes

[4117]

if like if they love you and they hate

[4118]

me or they love me and they hate you

[4120]

those are the ones that suck because

[4122]

it's one thing just to be a hater

[4124]

but if it's like no i like that guy i

[4125]

just don't like this other dude it's

[4126]

[4127]

it's like more personal than just being

[4129]

like you guys are idiots it's like yeah

[4131]

whatever i

[4132]

what's interesting though is i don't

[4133]

think there's a favorite so far i think

[4135]

that

[4136]

um you i think they hated you more and

[4139]

um they liked me more and i think it's

[4141]

slowly shifted a little bit so now i

[4143]

actually think we're equal

[4147]

i think we're equal in terms of uh the

[4148]

dislike and the likes

[4151]

yeah it's good practice though uh to do

[4153]

this kind of thing i really recommend to

[4155]

anybody who

[4156]

i don't know like if you got time if you

[4159]

got like that extra hour that you're

[4160]

spending on like just watching tv

[4163]

like make content you'll learn a lot of

[4165]

[ __ ] making content you'll learn a lot

[4166]

about yourself you learn a lot about

[4167]

what makes other people

[4169]

like resonate with something and not and

[4171]

you have to like

[4172]

come up with interesting things to say

[4174]

which means you need to become a more

[4175]

interesting person

[4176]

so i really think making content is uh

[4179]

is something everybody should should go

[4181]

do for a period of time just so that

[4182]

they experience it

[4184]

what do you think of bray abreu i think

[4187]

this part was almost better than the

[4188]

podcast the last 10-15 minutes

[4192]

i don't know if that's an insult or a

[4193]

compliment no the podcast was good but

[4196]

this part made me this part made me

[4197]

smile and laugh

[4198]

and when the podcast can do that as well

[4200]

that's great but this podcast didn't

[4202]

although it was informative um

[4206]

yeah i think you guys should take the

[4207]

good with the bad right like being out

[4209]

there sean you've been able to

[4210]

create this big newsletter you raised

[4213]

the fund

[4214]

you got all this positive stuff so like

[4215]

a few bad comments like

[4217]

i don't know you the the positives

[4219]

weight outweigh the bad i guess

[4221]

it's like i think that's a way of

[4223]

looking at it do you have a big

[4225]

newsletter now

[4227]

uh that's like the same it's like

[4229]

actually the the thread that went viral

[4231]

just now the clubhouse thing that added

[4233]

a few thousand people to it but let me

[4235]

see what it's at i think it's like

[4237]

22 23 000 subscribers now

[4240]

i will say it makes i feel so validated

[4244]

in my sense of self-worth that i was

[4246]

doing newsletters five years ago and now

[4248]

all the cool kids like shawn and greg

[4250]

and all every cool kid

[4251]

and i literally finally stupid what you

[4253]

were doing i was like what is he doing

[4255]

finally finally all of the cool kids

[4259]

get it it took it took them forever but

[4261]

i do feel validated

[4263]

yeah it's like you did it right you got

[4264]

it big and you cashed it out and i think

[4266]

that's the

[4267]

you know that's the um you went full you

[4270]

you're lapping us at this point like you

[4271]

already did the whole thing

[4273]

and all of us right now are still like

[4274]

oh we got to make interesting content

[4276]

then we got to capture that person

[4278]

well get that let's get their email

[4280]

address that'll work like that's a good

[4282]

idea and then like let's

[4283]

let's hit them up regularly with

[4284]

something and then let's figure out how

[4285]

to make money it's like you've already

[4286]

done like eight of those steps we're all

[4288]

just like no i think

[4289]

i think there's there's room to build

[4291]

significantly bigger things in

[4292]

significantly shorter times

[4293]

but i 100 percent feel validated i mean

[4296]

i i i'm wrong all the time this is just

[4299]

the one time that i've been right

[4301]

and it makes me feel validated my sense

[4302]

of self-worth has just boosted by the

[4304]

way i tried this thing okay so check out

[4306]

this thing behind me

[4307]

this vesta board have you seen this

[4309]

before no

[4310]

is it a bitcoin ticker no no no i don't

[4313]

know if you could

[4314]

see um i don't know if you could see it

[4316]

because my camera like doesn't autofocus

[4317]

on it

[4318]

i tried to have this behind me so on on

[4320]

the thing behind me right now so for

[4322]

those who are listening to see this

[4323]

i basically have this giant um like

[4326]

board

[4327]

and the board is like if you go to a

[4329]

train station

[4330]

and you see where it's like you know

[4332]

like those little like flipboard signs

[4334]

where it's like you know this train is

[4335]

at station six and it's like

[4338]

and it switches train departs at station

[4341]

eight now

[4342]

it's like so it's one of those it does

[4344]

the

[4345]

thing and so you can put any message on

[4347]

here so you can program it where like

[4349]

i could put like you know today's

[4351]

revenue and it'll like keep updating

[4352]

every hour on there i could put a

[4354]

message

[4354]

i could put like a quote that i like on

[4356]

there so it's like a art piece of art

[4358]

that kind of changes behind me

[4359]

but i tried to get this up for the cnbc

[4361]

thing uh because i was going on i bought

[4363]

the domain

[4364]

that dude on tv.com because i was like

[4366]

oh my gosh that is awesome great idea

[4369]

i was like what if i can get a chance to

[4370]

shout something else like oh dude i'm

[4372]

gonna do my name no one's gonna spell

[4374]

that no one's gonna remember

[4376]

sean poori sean with two freaking a's

[4378]

[4379]

that's not gonna work great so i got i

[4381]

got

[4382]

that dude on tv.com if you go to it it

[4384]

just redirects you to my website

[4386]

and then i just had it behind me uh

[4388]

during the interview

[4389]

so that anybody who saw it could like go

[4391]

to it but the

[4392]

but the guys on tv were like hey we need

[4394]

you to move over to the middle i was

[4395]

[4396]

[ __ ] it's gonna block my sign but he's

[4397]

like no you need to be centered

[4399]

and i was like okay whatever but that

[4401]

was my little attempt to get any traffic

[4403]

uh i don't know i haven't had a chance

[4405]

this morning's been so busy dude i we

[4407]

did that i did a cnbc thing

[4409]

and then i'd take care of my daughter um

[4410]

and then and then

[4412]

with this crazy like situation with my

[4414]

wife's ecommerce store where there's

[4415]

[4416]

you know like crazy theft going on in

[4418]

the warehouse or like trying to deal

[4419]

with that and trying to feel like

[4420]

how do we deal with that so you know

[4422]

there's crazy stuff going on but

[4424]

i'm just trying to get back to my like

[4425]

paternity dad life and just

[4427]

chill with the baby that's that's what i

[4429]

want to do i'm basically just going to

[4430]

chill with the baby for the next few

[4431]

weeks and just

[4432]

try to record this podcast you know for

[4434]

for you know one hour

[4435]

one hour a week or whatever two hours a

[4436]

week that we do this

[4438]

well i'll pray you

[4442]

a b c d hey

[4445]

ah all right we could never leave

[4448]

without bray you're like kind of like

[4450]

you tell us the bedtime story we can't

[4451]

get off the air until you give us the

[4453]

validation

[4459]

i feel like i can rule the world i know

[4461]

i could be

[4462]

what i want to i put my law in it like

[4465]

no days off

[4466]

on the travel never looking back

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