The Real Reason Why Costco's Gas Is So Cheap - YouTube

Channel: Mashed

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Costco is a shopper's paradise for consumers who want anything from rotisserie chickens
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to 4-foot tall wine glasses.
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A big draw for Costco shoppers isn't even found inside the store, though — it's at
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the edge of the parking lot.
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We're talking about the Costco gas pumps and the superstore's typically lower-than-average
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gas prices.
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The company's gas stations are incredibly popular, but just how do they manage to sell
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their gas at a reported average of about 21 cents per gallon cheaper than competitors,
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and are there times when filling up at Costco maybe isn't the best option?
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For any doubters that Costco time and again is one of the cheapest places in the U.S.
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to buy gas, check out these facts: The Oil Price Information Service conducted a survey
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in 2017 and found that Costco regularly delivered cheaper gas than every major gas chain.
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In 2018, Costco dropped to second place, but only below regional chain Food 4 Less, and
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only by a fraction of a cent per gallon.
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Business Insider reported in 2019 that when it came to chains offering the cheapest gas
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in every state, Costco came out on top about 50 percent of the time.
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There are essentially two ways that Costco is beating the competition when it comes to
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the gas pump.
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First off, Costco customers are very loyal and the company knows this and markets everything
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under its roof — or in its parking lot — with this mindset.
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Buying Costco gas, meat, socks, laptops, and all sorts of other products requires a membership,
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and people want to make the most of that membership — so they get their gas at Costco.
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On the flip side, those membership fees allow the company to offer goods and services at
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lower prices.
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It's a win-win.
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"You don't have a membership?"
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"No."
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"Oh my God."
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The second part of this strategy relies on the giant warehouse of goods beside the gas
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station.
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Customers who swing into Costco's parking lot to fill up on the cheap gas are also likely
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to go inside the store to spend more money, which also allows Costco to price their gas
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at less than the competition.
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It's similar to why they sell hot dogs for a buck, only the gas isn't priced so low that
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it becomes a loss leader.
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After all, oil prices tend to be a little more volatile than hot dogs.
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As for how Costco's cheap gas stacks up against the price of your Costco membership — this
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is where things can get a little dicey.
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A regular yearly membership at Costco will set you back $60 and you'll need to do a lot
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of driving if fuel is the only reason you want that Costco membership card.
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To come out on top you would need to fill up at least 35 times during the year, otherwise
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you could lose money in the long run.
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That's not the only downside to joining Costco just for the gas, either.
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People regularly post their gripes about waiting in long lines for Costco gas on social media,
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and some lines have had wait times of up to an hour.
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The fact that they don't take cash may be confusing to newcomers and slow down those
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fill-up lines even more.
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Not everybody has a Costco right down the road from their house or work either.
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So it's important to keep in mind that driving miles out of your way only to fill your tank
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with Costco's cheap gas may be counterproductive if you're eating up those fuel savings just
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to get to the pump.
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None of this is to say that joining Costco for the fuel savings isn't going to be worth
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it.
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If you plan on taking advantage of the many benefits inside the store, do a fair amount
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of driving, and don't mind sometimes waiting to buy gas — by all means, go for it.
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There are, of course, other ways to save on gas, and plenty of grocery chains around the
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United States offer various types of gas rewards programs.
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Experts say that Monday is the cheapest day of the week to buy gas because of the old
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rule of supply and demand going into effect on the days leading up to the weekend.
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Couple that knowledge with your local grocery store's gas rewards program and a cheap gas-finding
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app like GasBuddy, and you may just beat Costco at its own game.
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Check out one of our newest videos right here!
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