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Venture Capital Explained - YouTube
Channel: Kenji Explains
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hey everyone my name is kenji and in this video聽
i want to explain what venture capital is so all聽聽
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these companies here at some point in their life聽
were funded by venture capital so let's start with聽聽
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a basic definition so simply put venture capital聽
is money that's provided by investors to startups聽聽
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and in exchange that startup is going to give聽
the investor a certain portion of their company聽聽
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so that vc or that investor if you will hopes that聽
the startup is going to grow and so that stick聽聽
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that they had is going to be a lot more in the聽
future so that's a basic definition and let's get聽聽
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into the details there's really four main parts聽
i want to cover the first one has to do with the聽聽
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venture capital structure who its clients are for聽
instance secondly we look at the funding rounds聽聽
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the different points in which they can invest聽
money thirdly we'll talk about the investing聽聽
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strategies what kind of companies they seek and聽
then fourthly we'll talk about some of the exit聽聽
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strategies or how they cash out so let's start聽
with the vc structure and the general dynamics聽聽
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so on the one hand you have the clients so these聽
are people that invest the money in the vc fund聽聽
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and these might include large institutions like聽
pension funds mutual funds insurance companies聽聽
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and others then in turn they expect the vc to give聽
them positive returns right now once the vc has聽聽
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the money it's got to find the returns right so聽
they invest in a startup and in exchange for the聽聽
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money the startup is going to give them a stake聽
in the company so basically they sell them a small聽聽
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portion of the startup i also want to add that聽
the relationship between a vc and startup is not聽聽
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purely financial it's it's a close relationship in聽
which the vc often gives them advice it gives them聽聽
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some help with recruiting for instance and other聽
things like that so they're in close contact聽聽
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but because startups are risky they actually got聽
to invest in many different ones so you may have聽聽
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also heard of the term called angel investor聽
that's basically the same thing as vc the only聽聽
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difference is an angel investor typically invests聽
his own money while a vc invests other people's聽聽
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money so as for how long these funds last it's聽
typically seven to ten years depending and so聽聽
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the first couple of years they're actually聽
going to be looking at investing the money聽聽
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then throughout the middle periods they're hoping聽
that it's going to grow and then towards the end聽聽
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they're gonna try to liquidate and cash out their聽
positions and then once that whole cycle is done聽聽
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the vc if it's been successful it might raise聽
another round of money and do the whole thing聽聽
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again so now that we understand more or less the聽
dynamics of a vc let's look at their different聽聽
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funding rounds so the different moments in which聽
they decide to invest before that let's first look聽聽
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at the life cycle of a company so it typically聽
begins with just an idea the classic example is聽聽
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steve jobs and wozniak back in their garage for聽
instance and then from there it starts to grow聽聽
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right this is the growth stage and typically聽
the companies are not that well known yet聽聽
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once after that it hits the maturity stage and聽
that's maybe for instance nike these days and聽聽
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then after that we'll get into what's called the聽
decline stage an example maybe a bit controversial聽聽
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could be general motors so where does the vc come聽
into the picture they typically come around the聽聽
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idea in the growth phase now within that idea聽
and growth phase there's multiple periods in聽聽
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which they can invest in so here's some of the聽
main ones so first one's seed funding and this聽聽
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is basically the earliest asian company when it's聽
basically just an idea after that there's a series聽聽
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a so this is when there's a lot of growth and the聽
company is generally projected to do very well聽聽
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next up is serious b and typically that's聽
when they're actually starting to make money聽聽
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revenue in this case not profit so they're聽
generating a lot of sales say then after that聽聽
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you might have a series c where they're looking聽
to expand say expand internationally for instance聽聽
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then there's series these e's etc but to be honest聽
once you're at that stage you're definitely a聽聽
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successful company you're doing very well you may聽
not be making profit but you're still doing very聽聽
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well and you have high prospects but to be honest聽
unfortunately most companies don't even get to聽聽
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that stage typically a startup might be able to聽
get a seed round and by series a it's probably聽聽
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going to to go bankrupt just because they're not聽
going to be able to raise enough money and not聽聽
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enough people are going to believe in the product聽
so it's definitely a very very cut throat industry聽聽
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so now that we understand the funding rounds let's聽
look into the types of startups that they look for聽聽
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so generally speaking there's three main traits聽
the first one has to do with it being a large聽聽
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market so basically whatever target market the聽
startup has has to be big enough for them to grow聽聽
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right if there's not much money to be made in the聽
market then what's the point the second one has聽聽
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to do with having outstanding people so making a聽
startup is obviously extremely difficult the odds聽聽
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are definitely against you and so you want to have聽
the best group of people possible and then lastly聽聽
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you have having a quality product or service so聽
if you have an outstanding product or service聽聽
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essentially sooner or later that's gonna do well聽
so that theory is great it doesn't take a genius聽聽
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to figure that one out so let's look into what聽
they actually look like in real life because聽聽
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it's not so simple so firstly they're typically聽
startups that lose money if they were making money聽聽
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then they probably wouldn't need to sell part of聽
their company to a vc right so that's number one聽聽
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number two they typically tend to be growing at聽
say something like 50 to 100 percent so there聽聽
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whether it be their sales or the number of users聽
are growing hugely exponentially and then lastly聽聽
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their business on the whole is a scalable one聽
so for instance a non-scalable business would聽聽
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be a restaurant say where every time you want聽
to grow you need to create a new restaurant and聽聽
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so that might take years to to buy the site to聽
reconstruct etc whilst a scalable business could聽聽
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be something like a social media site where all聽
you need to grow with is one person to sign up and聽聽
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they maybe take 10 seconds to sign up right so聽
it's easily scalable and you can see why vc's聽聽
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tend towards the tech side just because the聽
products itself are very easy to scale right聽聽
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and to be honest most startups fail it's something聽
like over 70 percent i think fail and so that聽聽
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means that for a vc they need to invest in tons of聽
them and more or less for them it's about 9 out of聽聽
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10 that fail or don't do as well as they expected聽
and that one out of 10 is the one that's gonna be聽聽
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pulling for all the other nine losers in a way and聽
so it's a bit of a high risk and potentially high聽聽
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reward game here so the irony here is that聽
even if most investments end in a failure聽聽
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one or two good ones can actually make or break聽
your fund that's essentially what gives you the聽聽
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reputation so for instance if you invested聽
in google or facebook in their early years聽聽
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that reputation and that notoriety stays with聽
you throughout right so here's some examples of聽聽
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the most famous vcs the first one and probably聽
the most prestigious one out there is sequoia聽聽
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capital these guys have been around since 1972 and聽
some of their biggest investments include apple聽聽
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google and dropbox so really companies that聽
today are at the forefront of technology聽聽
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another big one is andros and horowitz and they're聽
actually fairly new they were founded in 2009聽聽
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and among their biggest investments include聽
skype twitter or airbnb now both of these i've聽聽
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mentioned are fairly large so they invest in all聽
sorts of businesses but overall there's some very聽聽
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specific ones so for instance some vcs might only聽
invest in seed rounds others only in series b's聽聽
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that's on the one hand and then on the other hand聽
you might have some that say i only do a certain聽聽
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industry within tech so only software or i only聽
do biotech and so on and so forth now that we聽聽
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understand how they invest let's now look at when聽
and how they actually exit the investment when聽聽
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i say exit i mean that they sell their stake in聽
the startup so there's typically three main exit聽聽
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strategies the first one has to do with selling聽
to another vc so for instance if one vc invested聽聽
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very early on it might sell it to another vc that聽
maybe in a series c say so it's a bit later down聽聽
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the line and they've made their money and they're聽
happy with that so they might sell at that stage聽聽
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secondly there's excess through an ipo so an聽
ipo is basically when a private company decides聽聽
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to sell its shares to the public markets this聽
is an extremely glamorous process usually the聽聽
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news is all around it and some recent examples聽
include zoom or airbnb you might have heard聽聽
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and essentially the vc had the money owned聽
privately they had a private stake in the company聽聽
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and once the company goes public they decide they聽
decide to sell the shares to the public markets聽聽
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so that's the second way that they cash聽
out the third way that they cash out is聽聽
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through an acquisition by a bigger company so聽
a startup might be doing well and it might be聽聽
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noticed by say google apple or one of these聽
big tech firms they might decide to buy it聽聽
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a recent example could be shazam for instance聽
which was actually bought by apple and so聽聽
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through that the vc actually decides to cash聽
out as well right and generally those are the聽聽
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three main ways that the vcs make money so聽
yeah that's an explanation of vcs hope you聽聽
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found it useful if you did feel free to like and聽
subscribe and i'll hopefully catch in the next one
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