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Final expense sales training - YouTube
Channel: Douglas Massi
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final expense sales training is very
important for any agent that's entering
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the final expense or burial insurance
market even if you've been selling life
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insurance products for years
transitioning in our industry is usually
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never as simple as one may think I
happen to have put together a unique
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face-to-face Sales System which in turn
led me to become one of the highest
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producing final expense agents in the
country three years in a row in this
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video we're going to go over several
things that you will need to learn in
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order to sell final expense successfully
right after this hi guys my name is Doug
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Massie and if you're here watching this
video right now
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you're either in need of training or
maybe you're just trying to decide if
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the final expense industry is something
that you'd like to pursue in this final
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expense sales training video I'm going
to touch on several aspects of the
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business that you'll need to learn in
order to be a successful independent
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final expense agent I'm also going to
suggest several short training videos
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that we've already produced that you'll
be able to find here on our channel
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final expense trainer right now I'm
going to recommend hitting that little
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subscribe button below yeah if you
haven't done that already that is as
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this will allow you to be notified
automatically as we release new training
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videos and material the first thing that
I will say wherever you decide to get
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your final expense sales training from
just make sure that they have a program
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designed to not only train agents but to
give them ongoing support I mention this
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because a lot of agencies and imo simply
do training calls and give out scripts
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to memorize or they suggest you ride
with a local agent that really isn't
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that good and can only help you so much
just make sure you do lots of research
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before you pick a place to contract
through check it out guys if you stick
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around until the end of this video we're
going to show you how to get our free
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new agent sales kit this file has a
bunch of useful stuff in it that you'll
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definitely want including I am your
policy delivery notices that I leave at
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my prospects house when they're not home
and our TennCare your cheat sheet along
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with some other important things that
you'll definitely
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for your sales book so with that behind
us let's get into the video if you're
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serious about selling final expense or
burial insurance then you probably
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already ordered your Direct Mail leaves
and they're either on the way or you
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already have some sitting right in front
of you if you agree that leads are
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important and fully understand the need
for good leads I ask that you click on
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the little thumbs up thingy below after
watching this I also suggest checking
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out the videos on our channel called how
to be successful in your first year
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selling final expense how to set solid
appointments how to overcome objections
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while setting appointments how to
Dornoch leads and how to overcome
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objections while door-knocking leads and
in that order if for some reason you've
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fallen into our industry without
sufficient startup monies to get your
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Direct Mail leads flowing check out the
video how to sell final expense without
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buying leads one of the first things
that you will absolutely need to do is
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not just be able to make a strong sales
presentation but you need to learn how
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to close a sale it's very important
while doing your final expense sales
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training to actually learn a step by
step process on how to overcome
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objections while you're closing your
sales think about it most prospects are
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not just going to pick an option and
sign on the dotted line
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they're going to want to think about it
or take some time before signing so it's
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important to know exactly how you're
gonna deal with this before you even
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make your first final expense
presentation I'm going to suggest
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recording yourself while you're making
your first couple of presentations so
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you can go back and listen to yourself
doing stupid stuff this will help you to
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make changes in your presentation that
can immediately affect your progress
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during the early stages of your final
expense sales training remember this is
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a sales career and no one is waiting for
you to come to their house with your
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checkbook open you must learn how to do
one call closes that means go to your
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prospects house make a strong
presentation with lots of energy and
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excitement and enthusiasm and close the
sale the first time that you meet them
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this is also why you need to put
everything you've got into your final
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expense sales training I'm talking about
a commitment
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of six to eight hours a day not only
while learning the process but at least
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for your first year while you're out in
the field selling check out the videos
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on our channel called how to field
underwrite like a seasoned pro how to
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use I am your policy to close sales
three great point of sale carriers to
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lead with three non point-of-sale
carriers to lead with how to design your
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presentation and how to overcome the
objection I have to speak with my
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daughter or son first another important
thing to learn is the insurance carrier
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and product that you're going to lead
with as an independent agent I believe
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you should have multiple products to
offer your prospects but first you have
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to learn a primary carrier make sure you
know the basic underwriting criteria for
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that carrier how they view insulin
diabetics heart conditions how they view
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maintenance medication versus treatment
COPD and psych or mental health issues
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other things you need to know about your
primary carrier are how to fill out the
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application including how many
signatures are required on the
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application the form of payment that
they allow what the underwriting entails
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what you will need for the point-of-sale
interview and what the carrier's
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processes for faxing or uploading the
application along with making
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corrections to the application and other
documents just make sure that you have
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pre-printed pricing pages applications
brochures the carriers medication knock
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out list and/or medication guide and
replacement forms with you at all times
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you will also need to know the
replacement laws in the state you're
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working and exactly how to do
replacements as this is a big part of
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the final expense industry and is very
important to your final expense sales
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training once you've made the sale it's
important to followup with the carrier
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every single day until the policy gets
issued after the policy is issued
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you will need guidance on how to deliver
the policy and get referrals I'm not
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going to get into the method that I
recommend for getting referrals as this
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is something that you will learn from
your upline or your training manager
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stuff like this is why you want to have
someone that knows the business helping
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you with your final expense sales
training the last thing you want is to
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be working with someone that doesn't
actually sell final expense or that
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doesn't
have a successful track record with
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selling this insurance product the way I
see it is this if you want to be good
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you can simply increase the odds in your
favor by working with someone that has a
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proven track record in the business
someone that has not only been where
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you're at now but that is actually where
you would like to be someday okay so
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going back to being prepared for that
very first sale you'll also want to have
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a secondary carrier ready along with a
guaranteed-issue carrier that will
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accept people without asking any medical
questions no matter who your primary
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carrier is the foolproof secondary
carrier that I suggest is security
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national life and for guaranteed issue
I recommend gerber life at the end of
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this video I'll show you how to contact
me directly for both of those carriers
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highest paying contracts interesting
enough one of the years that I was
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security national life's top sales agent
I may have actually been Gerber life's
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top agent too one day I was speaking
with an agent at the Gerber home office
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and she said did you know that you're
our biggest outside sales producer I
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guess Gerber is all about the business
because if this is actually true I
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didn't even get a thank-you from them
suckers hmm the next thing that you will
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want is to have a system in place for
saving cancellations and servicing your
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clients saving cancellations is very
important in our industry remember most
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of our clients live on a low and fixed
income they're just trying to survive
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each month and tend to live month by
month as soon as something comes up that
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they might need or if their electricity
bill jumps up in the summer time they
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will often put that bill in front of the
life insurance and the next thing you
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know you're getting a letter in the mail
from the insurance carrier stating that
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your client didn't have the funds in
their account for the insurance draft
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the problem is that a week or two may
actually go by before you even find out
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about this and by then your client
already spent all their money for the
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month this is why you only want to set
up your clients insurance to draft on
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their social security income date and
never ever after that day has passed
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it's important to know how the carrier
will allow you to deal with a double
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drafting situation so that when you go
back to that clients house you actually
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have a game plan
to get them back on to a monthly bank
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draft saving these sales is important as
this is part of the business and if you
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want to make it in our industry
you better be okay with going the extra
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mile for just about all of your clients
it's also important that your final
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expense sales training includes a
tried-and-true method for saving
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cancellations unfortunately around 25
percent of the folks that we sell will
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actually either never accept the policy
in the first place or will end up
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cancelling in their first year this is
another reason why you want to make sure
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that your trainer is experienced as a
field agent and knows exactly how to
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handle these situations again this is
just another aspect of our business
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check out the videos how to say final
expense cancellations and how to
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correctly set up a bank draft for people
on social security something that I
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brought up in the beginning of this
video is leads without leads you have no
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one to see if you don't have a couple
thousand dollars put aside for your
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business which when it comes to final
expense sales is actually the leads
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investment you're probably not going to
last very long in this industry most
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final expense agents fail in their first
year not because a poor final expense
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sales training but simply because they
want to cut corners and won't invest
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money into their own leads or they won't
invest into that more expensive but
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tried and true golden standard Direct
Mail lead if you decide to go with an
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agency that provides you with leads and
they are giving you a discount on the
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cost of leads or charging you for the
leads out of the back end of your sales
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or financing leads in other ways or
giving you free leads you're most likely
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taking a huge enormous ridiculous cut in
commissions and are paying a lot more
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for those discounted leads than if you
paid upfront like an independent life
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insurance agent with that being said the
only lead that I prefer to always use is
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the direct mail lead for face-to-face
sales make sure that whoever you're
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getting your final expense sales
training from is teaching you how to
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work with a fixed cost direct mail lead
program avatar leads are now 100%
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illegal so don't even think about using
them most internet leads are complete
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garbage and not worth the $2 that they
cost life telemarket leads are good
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and can be cost-effective if worked
correctly but in most cases they're only
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about 25% as effective as Direct Mail
leads check out the videos called final
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expense leads should you call your final
expense leads what are the best days and
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times to call final expense leads and
why free final expense leads are always
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the most expensive leads learning how to
be an effective field underwriter is
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very important and unfortunately tends
to be an ongoing process that pretty
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much takes forever this is why at our
agency United final expense services we
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go over field underwriting during just
about every single one of our training
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calls as you learn the final expense
business you're going to find out that
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different carriers have different niches
that will ensure seniors with first-day
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coverage
folks with epilepsy angina schizophrenia
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insulin dependent diabetics people with
multiple sclerosis and a bunch of other
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ailments can actually get first-day
coverage with the right carriers
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depending on what other health issues
they may have
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the best way to become an effective
field underwriter is to check each
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medication that your prospects are on
and use the carriers field underwriting
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and/or medication guides to learn how
that specific carrier will view that
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medication if a medication isn't on the
carrier's medication guide use Google
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it's important that you know exactly
what each medication is for and not just
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listen to what your prospect tells you
that it's for check out the video called
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how to field underwrite like a seasoned
pro and an absolute must see video is
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why you should run from any IMO or
agency that doesn't have an open release
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policy guys assuming you're using our
final expense sales training channel to
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get as much training as humanly possible
here are some more videos that you will
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also want to check out how to be
successful in your first year selling
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final expense how to double your sales
by working outside the city how to use
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energy and enthusiasm in your
presentation and the most important
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video that I can suggest is called learn
my final expense sales system this video
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is for those of you who actually are
willing to invest into the business with
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a few thousand dollars up front just
like you'd invest into any new business
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you'll see me dish
the real skinny on what it takes if you
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really have the dedication and initial
funds or financial investment necessary
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to make over a hundred and fifty
thousand dollars a year selling final
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expense life insurance
remember it's impossible to put too much
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time and effort into your final expense
sales training if you would like to get
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that free new agent sales kit that I
mentioned earlier in this video or if
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you'd like to find out about joining our
agency so that you can get those huge
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first year commissions along with access
to the direct mail lead program that
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some of the highest producing agents in
the country are using and of course the
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training necessary to be successful
email me at Doug at UF es online.com
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guys happy hunting and I wish you the
very best of luck on your final expense
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sales training
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