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How To Make Money Online In 2020 With Digital Real Estate - YouTube
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hey YouTube everyone watching in today's
video we're talking about how to make
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money online in 2020 with digital real
estate now I'm James Cook if you're new
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to my channel I make business tutorials
right over the shoulder I give business
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advice I talk about how to make money
online all from experience and also talk
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about personal development if you like
that type of content definitely click
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the subscribe button down below in the
Bell icon so you don't miss any of my
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weekly videos now in today's video this
is a special video because Digital real
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estate is so powerful and I know a lot
of people hear me talk about digital
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real estate some of them get confused so
I want to take my time and actually
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explain digital real estate many people
confuse it with physical properties like
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buildings apartment buildings houses
when I'm saying digital real estate
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that's not what I'm talking about I'm
talking about owning properties online
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where they're getting traffic and you're
making money and I'm going to explain if
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you stay to the end of this video you'll
understand why I love investing in
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digital real estate but I just want to
make it simple we'll talk about what is
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digital real estate digital real estate
can be YouTube channels a website a blog
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your social media platforms like your
Instagram page that's digital real
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estate something digitally that you own
it's your property whether it's your
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Instagram property your website its
property that's digital that you own now
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where it becomes valuable is when you
understand how to put it in a good
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neighborhood let me explain this in
simple form and we'll start with regular
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real estate let's say you own a building
this is your building right here's your
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building and let's say that this
building that you own is in a vacant
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area it's at a ghost town it's in a town
where there's only 10 people it's not a
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good town it's a ghost town nobody's
really around it's a vacant area so
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there's not a lot of traffic nobody
really goes past this building so it's
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it goes down there's no population here
nobody lives here what do you think this
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buildings worth it's not going to be
worth much because if you
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restaurant in here if you put any type
of business in here there's not many
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people that are going to buy and be able
to keep this business afloat and in
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business so now let me ask if you take
this same building and you put it in the
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middle of Times Square what do you think
this building's worth now a lot of money
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right
why because traffic go you're going to
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get enquiries you're going to get
restaurants that want to rent that space
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from you right they'll pay you premium
rental fees every month because you're
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in Time Square where there's all traffic
so it's money it's a money place it's in
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a big city where there's a lot of
traffic and whatever is in that building
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can make money that's what it's about
now I just wanted to paint this picture
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for you because it's the same thing when
it comes to digital real estate when I'm
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talking about your YouTube channel your
blog your website Instagram profile
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Facebook that's all digital real estate
that you own but the problem is most of
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you have it in a ghost town nobody knows
of your properties you don't have a lot
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of followers there's not a lot of
traffic coming so it's not worth any
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money so what we want to do is take your
digital real estate and put it into the
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good neighborhoods now you might be
thinking what's a good neighborhood good
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neighborhoods are where traffic is just
like Times Square's is a good physical
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neighborhood for a building or a home or
property same thing digital where
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traffic is now if I asked you when's the
last time you went over to Google and
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you search for a certain type of answer
or solution or topic or product you
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might say today if I asked you what
about when you were over on YouTube
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when's the last time did you look for a
solution and answer a product or search
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something and found somebody's does your
real estate maybe many of you might be
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watching my video right now because I
positioned myself to get traffic
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targeted traffic by putting myself in a
good neighborhood so a good neighborhood
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is leveraging search engines and putting
your website your blog your videos into
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that neighborhood at the top of the
search engines to get found and to get
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and that's what's worth money now we're
going to talk about okay but how do you
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make money from that digital real estate
if I'm able to get it into the search
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engines where there's traffic which is
the good neighborhoods how do i monetize
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it and there's four ways to monetize it
one which I call local to call the fill
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again three personal and four econ and
I'm going to explain these four things I
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invest in all four forms of digital real
estate and I'm going to start with local
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so I'm gonna give you a quick example
I own a website it's all about roofing
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it's locally themed around a certain
city let's say New York City so it's all
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about roofing in New York City now I'm
gaining traffic by leveraging my website
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in the search engines Google my videos
in YouTube Facebook and and Instagram
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you get the gist so my traffic is coming
from here because I'm able to get in the
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good neighborhood let's say you go over
to Google and you type in roof repair
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NYC
roof repair and YC you're finding my
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website my YouTube my platforms my blog
and if you need roof repair you're
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probably going to call the phone number
or fill out the form on my website and
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what happens is I take that information
and I sell it to a roofer in New York
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City a real roofer I'm not a roofer but
I owned a real estate that's getting all
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of the traffic so I'm able to rent this
out make money by renting it to a roofer
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that's renting digital real estate
pretty much on a local level and
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chill now I'm not gonna go too deep into
it but there's some big companies that
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do this this is disruptive innovation at
its finest there's companies like
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homeadvisor thumbtack you might have
heard of them they are eating up the
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digital real estate with digital
properties and doing the same type of
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concept I just said in a much bigger
scale but you can actually do this on a
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micro scale and that's what I do on a
local level
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I have many websites like this making me
money on autopilot now companies again
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like homeadvisor you're going to notice
these thumbtack disruptive innovation in
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this market they own digital real estate
that's in the good neighborhoods Google
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YouTube social media they own real
estate what do they do when you need
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something done on your home they connect
you with a service provider and they're
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making money from the service provider
by owning digital real estate and
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positioning it in the good neighborhood
that's the local level affiliate
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marketing is amazing and if you're
unfamiliar I'm going to quickly explain
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this to you so affiliate marketing it's
taking your digital properties let's say
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your website and your blog and it's
positioning that inside of Google inside
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of YouTube creating videos around
specific topics let's just say for an
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example protein powder and let's say you
have a fitness website
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right here is your website does your
pick this website and you also have a
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blog where you blog content and you
won't have a YouTube channel YouTube now
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this is your digital real estate it's
all about fitness now what you want to
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do is take your content your YouTube
content your blog content and position
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it in the search engines Google YouTube
so let's say somebody is looking for
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best protein powder now let's say this
person looking for best protein powder
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inside of google land on your blog in
your blog content you would use
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something called an affiliate link to
either link out to someone else's
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product on their econ store or you could
even join amazon's affiliate program and
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you could link over to amazon and what
happens is if they buy through your
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affiliate link that's on your blog you
get a small commission now when i'm
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talking about digital real estate i want
you to understand something for a second
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one of the biggest juggernaut with
digital real estate is amazon think
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about Amazon and I'm gonna paint the
picture right down here for you Amazon
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if you want to sell on amazon.com which
I do they charge you $39.99 as a seller
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every month per month what else do they
do they also charge people who want to
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be Prime members to get their shipping
quicker another fear they take a
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percentage of every sale from the
sellers they own amazon.com which is
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their digital real estate they don't
even own a product and they make so much
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money why because they grew and
positioned a brand inside of the search
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engines that just generates so much
traffic at the end of the day it's
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getting your digital property to
generate traffic targeted traffic so now
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people are coming over to Amazon they're
finding them in Google they're finding
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them on YouTube they're finding them on
social media from other influencers
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sharing links everyone's coming over
here
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look Amazon they don't even have to own
their own product but they're getting a
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percentage of every sale they're
charging the seller monthly rent and
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they're charging the buyer with an
incentive yearly rent genius concept
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disruptive innovation at its finest but
look how it's done all digitally the
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same thing with your blog you want to
generate traffic the same way Amazon is
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doing it and you could do it on a micro
level so if you have a fitness website
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fitness blog fitness YouTube channel
what you start doing is positioning
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yourself with the right search terms
inside of the search engines to get
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found let's say the best protein powder
send them over to your blog you put
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affiliate links inside your blog and now
you can make some money from your
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affiliate links on autopilot
as long as traffic's going the other
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thing you can also use is ad revenue
which is like Adsense you could put ads
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on your blog and every time someone
clicks on them or clicks on the ad in
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your YouTube channel you can also make
some money now you really need a lot of
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traffic I don't tell people just to jump
in that right away I really love
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affiliate I really love local there's
also you can have your own econ that's
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another option I'm just pulling this
back over here so you can see another
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option is econ you can sell your own
products if you had your own protein
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powder you can actually list that on
your website connect it to an e-commerce
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store on your website generate the
traffic by being in a good neighborhood
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to get online getting the search traffic
targeted and then selling your own
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product on your website that's also
another one another way is personal
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building a personal brand let's say
you're a fitness expert you can actually
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grow a personal brand around fitness if
you are definitely active on YouTube on
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Instagram if you have a blog and you're
writing about good topics and you start
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getting and leveraging traffic there's a
lot of companies that will pay you to be
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an influencer for their products and
sometimes they'll pay you big bucks
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depending on how many followers you have
how many subscribers you have but you
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own a digital real estate that is
getting all of the traffic so you're
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worth money to these other companies
maybe it's a protein powder
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a company that goes Wow James I see your
Fitness website you're getting so much
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traffic well you have so many followers
on Instagram and I love the content that
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you post every day oh you also have a
lot of subscribers on YouTube and I love
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the fitness content you post now they're
gonna say would you hold my protein
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powder and review it and one of your
videos when you post it on Instagram and
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be an influencer for us we'll pay you X
amount of dollars it's another way to
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leverage and make reoccurring revenue by
positioning yourself with digital real
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estate growing a personal brand and then
getting money from other companies to
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talk about their products so there's so
many ways especially in 2020 and moving
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forward
white digital real estate is so
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important again and I wanted to make
this video to show you the different
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ways that we're leveraging digital real
estate not to be confused with real
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estate that's physical property this is
all digital and I showed you some
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example of some big companies like
homeadvisor thumbtack Amazon there's a
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reason why they're taking advantage
digitally it's where everyone is
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everyone's using the search engines
today everyone's looking for answers and
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solutions and products online on these
search engines like YouTube Google
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Amazon so it's leveraging those search
engines positioning yourself to get the
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targeted traffic and getting your
digital real estate either rent it out
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sending the traffic through affiliate
links growing a personal brand with that
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and making money by being an influencer
or starting your own e-commerce tour you
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could also sell your own digital
products if you'd like so this is the
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four main ways that I'm making money
with digital real estate I wanted to
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explain it I hope I broke it down
completely and made it simple so that
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you're not confused but again if you
want to learn more about this stuff I
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actually made a case study and a free
training down below I'll link it in the
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description where I actually show my
digital real estate property some of
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them are that are making me money
showing you how it's making me money now
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right now I don't have it open but I'm
gonna put the link down there I closed
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it if you already my students don't
worry about it but if you're not one of
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my students and you want to check out
that case study and free training
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there's a link down below in the
description you could jump on the
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waitlist right now and then
once it opens then you'll be able to see
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that whole case study and free training
but right now I'm updating some things
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so it's close but definitely if you're
interested in learning and understanding
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more about digital real estate and why I
invest in it and how I believe this is
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where the internet is going then
definitely click on that link you know
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anyone that you think this would help or
you want to open their eyes when it
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comes to digital real estate please
share this video give it a thumbs up if
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you like this type of content I put
weekly videos out definitely subscribe
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down below I hope this video kind of
painted a picture for you to understand
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digital real estate and I'll see you in
the next video
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