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ISO 9000 quality principles - YouTube
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It's quite simple for an
organization to reach the
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decision that it wants to
improve quality.
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However, without a set of
standards to guide its
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improvement efforts, the company
may struggle to decide where to
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start.
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ISO is a nongovernmental,
worldwide organization that
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encompasses the national
standards institutes of more
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than 158 countries.
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Officially, the organization is
known as the "International
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Organization for
Standardization."
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However, since the name would be
abbreviated differently in
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several countries, the acronym
ISO was chosen,
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based upon the Greek word isos,
meaning "equal."
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The ISO 9000 series was
developed to help organizations
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effectively design and implement
efficient quality systems.
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The series consists of
individual,
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yet interrelated, standards that
complement each other and act as
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a framework that can provide
auditable requirements for
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companies that want to complete
registration.
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Originally published in 1987,
the ISO 9000 series has
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undergone revisions in 1994,
2000 and 2005,
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with the most recent revision
creating standards for
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definitions, requirements, and
continual improvement.
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The ISO 9000 series has become
an internationally recognized
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language for quality, and three
concepts are universal to all
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markets.
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ISO standards are first of all:
voluntary market driven,
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and based on consensus.
Because ISO is a nongovernmental
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organization, it doesn't have
the authority to legally require
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companies to follow the
standards.
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Thus, ISO is voluntary.
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However, some countries have
adopted certain standards,
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health, safety, or
environmental,
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for instance‚ as part of
their regulatory frameworks.
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In such cases, even though ISO
standards are voluntary,
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they may become a market
requirement.
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ISO standards are
market driven.
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This means that standards are
developed when there is a market
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requirement, which is determined
by a group of experts in the
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field who have asked for a
particular standard.
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Because ISO
standards are based on consensus
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among interested groups, they
are ensured widespread
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applicability.
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The standards are regularly
reviewed,
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at least once every five years,
to determine whether they should
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be modified, maintained, or
withdrawn.
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The ISO
9000 standards are based on
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eight principles of quality
management that can be applied
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by senior managers to improve
their organizations.
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First: Customer focus
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Customers are the
backbone of most organizations,
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as they are depended upon to
purchase goods and services.
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Companies should have a good
understanding of their
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customers' needs and do their
best to meet these requirements.
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For example, a media company
conducted a month-long study of
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its customers' needs and
realized it was not placing
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enough emphasis on providing
customer support.
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The company was able to remedy
this problem to improve customer
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relations.
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Effective leadership
is a vital ISO 9000 quality
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principle, since leaders
determine a company's direction
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and purpose.
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When leadership creates an
environment in which employees
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want to be involved in achieving
organizational objectives,
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everyone is inspired to produce
quality results.
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When the media company realized
that customers were unhappy with
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its service, leadership had to
get front-line employees onboard
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with the needed changes.
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To do so, a reward system was
created to recognize
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customer-service reps who were
especially helpful to customers,
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which inspired all employees to
provide exceptional service.
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Involvement Involvement of an
organization's people is a key
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ISO 9000 quality management
principle.
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When employees of all levels are
involved in improving the
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company, a variety of talents
and abilities can be used for
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the benefit of the company's
quality improvement efforts.
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The media company held a meeting
with all employees to outline
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the problems it was having with
customer dissatisfaction.
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All staff were encouraged to
become involved with improving
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service and overall quality.
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Taking a
process approach to quality
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management means that all
inputs,
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outputs, and resources related
to a company's activities are
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managed as a process.
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The media company revised the
process it used to field
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customer complaints in its call
center so that one standardized
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process existed, which led to
greater efficiency and
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understanding among all
employees involved with call
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center operations.
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When the media company realized
its customers were unhappy with
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the service it provided, it was
able to use ISO 9000 quality
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principles to improve
leadership,
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focus on its customers,
encourage employee involvement,
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and use a process approach to
quality management.
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These principles enabled the
organization to find new ways of
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keeping its customers satisfied.
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There are more
principles to come,
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but let's see if the first
four are clear: Senior managers
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can use ISO 9000 quality
principles to improve their
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organizations.
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Match ISO 9000 series quality
principles to examples.
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We have these options:
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A. Customer focus
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B. Leadership
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C. Involvement
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D. Process approach And, these
targets:
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1. A retailer conducted
a survey to determine
what products clients
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wanted
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2. A retailer's management
fosters a work environment
that inspires
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employees
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3. A retailer's employees
actively participate in all
quality
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improvement efforts
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4. A retailer rethinks its
inventory management system to
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improve efficiency. Stop the
video,
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try to figure out the right
answer based on the
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presentation.
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Ok!
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Let's see!
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This is an example of customer
focus.
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Companies should have a good
understanding of their
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customers' needs and do their
best to meet these requirements.
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This is an example of
leadership.
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When management creates an
environment in which employees
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want to be involved in achieving
organizational objectives,
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everyone is inspired to produce
quality results.
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This is an example of
involvement.
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When employees of all levels are
involved in improving the
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company, a variety of talents
and abilities can be used for
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the company's benefit.
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This is an example of a process
approach,
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which means that all inputs,
outputs,
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and resources related to a
company's activities are managed
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as a process.
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Senior managers also have these
four ISO 9000 quality management
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principles at their disposal to
use for organizational
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development.
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Great!
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If you have found the same
connections you were right.
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Now, the rest of the ISO 9000
principles.
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Taking a system approach to
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management is a key ISO quality
management principle,
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and entails identifying,
understanding,
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and managing the interrelated
processes that enable an
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organization to meet its
objectives.
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The media company focused on all
the processes that made up its
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customer support system.
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These included handling incoming
calls,
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answering written requests, and
meeting customers in person.
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By managing these interrelated
processes,
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the company improved its
customer support system.
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Continual
improvement should always be an
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organization's goal, and should
encompass everything it does.
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The media company realized that
a one-time improvement in
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customer care would not be
acceptable.
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Instead, it implemented a
solution that involved several
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smaller changes that would
result in long-term
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improvements.
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Using a factual approach
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to decision making means that
decisions are based on the
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analysis of data and
information,
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not on hunches or theories.
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When the media company decided
to rethink its customer service
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processes, it based its decision
on the fact that actual numbers
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of complaints had increased.
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An organization's
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relationships with its suppliers
should be mutually beneficial,
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which means that even though the
two are independent of each
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other, a good relationship can
enable them both to create
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value.
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The media company changed
suppliers when it realized that,
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although the current supplier
offered the lowest prices,
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customers were unhappy with the
quality of its products.
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This was not a mutually
beneficial relationship,
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but the new supplier's products
have not yet received
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complaints.
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The media company was able to
use the remaining ISO 9000
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quality principles to take a
system approach to management,
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focus on continual improvement
efforts,
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use facts as the basis for
decision making,
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and form a mutually beneficial
supplier relationship.
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These principles will enable the
organization to continue to
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improve the ways in which it
meets its customers' needs.
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Let's see if the last four
principles are clear
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ISO 9000 quality principles can
improve organizations in several
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ways.
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Match ISO 9000 series quality
principles to examples.
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Options:
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A. System approach
to management
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B. Continual improvement
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C. Factual approach to decision
making
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D. Mutually beneficial supplier
relationship
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Targets: 1. A retailer
examined all the processes
that made up its
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inventory procurement strategy
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2. A retailer implements a
long-term solution that will
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reduce the wait times for
customers
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3. A retailer examines the
results of a focus group
session to
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determine where improvements
should be made.
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4. A retailer has worked with
the same wholesaler for years
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because they create value for
each other.
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First, is an example of a system approach to management,
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which entails identifying,
understanding,
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and managing the interrelated
processes that enable an
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organization to meet its
objectives.
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This is an example of continual
improvement,
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which should always be an
organization's goal,
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and should encompass everything
it does.
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This is an example of a factual
approach to decision making,
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which means that decisions are
based on the analysis of data
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and information, not on hunches
or theories.
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This is an example of a mutually
beneficial supplier
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relationship.
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An organization's relationships
with its suppliers should enable
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them both to create value.
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So, now you know what ISO
9000 series is,
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and what are its principles.
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Next a presentation of ISO 9001
benefits and how to work with
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this standard
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