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Go Behind The Scenes At Fenway Park With The CFO Of The Boston Red Sox | Business Insider - YouTube
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hi i'm willie appleman i am in boston
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today i'm heading to fenway park i'm
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going to be meeting with the cfo of the
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red sox we're going to be talking about
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the business side of baseball
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also i brought my mitt
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just in case you're looking for players
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with little to no baseball experience
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but first i gotta get my rental car here
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we go
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this process is super easy i already
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booked a midsize car online with
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national and since i'm an emerald club
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member not to brag i get to bypass the
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counter and head right to the emerald
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isle and choose any car i want
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let's go with this
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[Music]
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time for fenway
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[Music]
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okay i could definitely get used to this
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hey tim hey willy how are you welcome to
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fenway park yeah i'm doing well thank
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you so much this is so
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exciting i just um i'm just really um
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i'm ready you know i'm ready to be here
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yeah i see i see you brought your glove
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yeah just because i thought you know
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tomorrow's opening day and if you guys
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need any extra players i uh i'm ready to
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try out or audition or whatever it is
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okay but you know i don't i don't make
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those decisions i'm the cfo
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yeah but you must have some influence
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not as much as you would think about
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that
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right
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cool yeah yeah
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so as a cfo
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what do you what does your day-to-day
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look like what i love about my job is i
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have oversight of almost every aspect of
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the business you know so whether that's
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what we spend on employees what we spend
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on players what we spend you know on
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travel what we spend on technology you
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know it's a complicated business with
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hundreds of employees around the world
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what's your favorite part about the job
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well i would say that my favorite part
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is that every day is different you know
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we're constantly looking for ways to
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serve our fans better we're constantly
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looking for ways to be innovative um
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it's it's exciting and it's never boring
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how do you find
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not again i'm not asking for me i'm
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asking for a friend how do you find new
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players well you know our we have this
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vast expansive scouting division you
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know they're scouting across the world
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you never know where that next great red
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sox player is going to be so we need to
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cover pretty much the entire globe we
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have amateur scouts that cover all the
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high schools all the colleges and
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they're divided up into regions so we
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might have a scout that covers all of
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texas we might have a scout that covers
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all of california and they're just road
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warriors they're on the road constantly
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that travel seems so complex how do you
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manage all that yeah well you know
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obviously we're using all modes of
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transportation but a lot of it happens
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on the ground with cars and i think one
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of the partnerships that's most
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effective for us is the business rental
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program in partnership with enterprise
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and national because they have a whole
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host of services that help us move
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everybody around in cars what's it like
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when a whole team goes to a city you
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know do the players get on a big bus do
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the players like jump in a van what's
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that like yeah it depends on the city
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but in fort myers florida down to spring
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training all of the players to get
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around a car because it's sort of you
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know you need they need the flexibility
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to be able to move around on their own
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so one of the more challenging aspects
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of our business is trying to come up
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with 150 to 200 rental cars in fort
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myers for basically a six week period
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for all of our players and front office
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staff that need to be down there how has
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travel changed since cover 19. well i
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think when i think about it you know we
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were always a company that we we feel
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like are built on relationships you know
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whether it's sponsor relationship season
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ticket relationships player
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relationships and so we always valued in
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person covid caused us to pause that we
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had to do you know things remotely we
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feel like there's so much more value in
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those really in those interactions
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taking place in person with all these
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changes it feels like you know red sox
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nation needs maybe one more
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player in the fold yeah no i think i
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think we're we're pretty okay there but
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you know we did get you a jersey you
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know we did get you a jersey you can
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sort of feel like you're part of the
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team it has your name on the back oh my
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gosh
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tim you're 11.
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i can get into the dugout with this no
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i'll get special access on the field uh
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probably not actually yeah yeah cool
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cool cool can i get into the player
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after party definitely not
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but looks great on you
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thank you so much 10 plus thanks man
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[Music]
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what a great day
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i got the inside scoop on the red sox
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and i think i'm part of the team now
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these people want autographs sorry i'm
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not signing autographs hey
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man it's crazy the fans are nuts
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[Laughter]
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i gotta get out of here
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[Music]
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you
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